How Commercialism Has Twisted Proper Sun Care

Neon Beach · 10-09-2006, 10:05 AM

“Sun Scare”: How Commercialism Has Twisted Proper Sun CareScaring people out of the sun is a multibillion-dollar business. Smart Tan coined the term “sun scare” in 1996 to properly identify those who were distorting the truth about sunshine’s complex relationship with human health in order to scare you out of the sun. Some “sun scare” groups profit by marketing a distorted sun abstinence message, while others simply tell you to avoid any and all sun exposure because they don’t trust you to make your own informed decision about proper sun care:

Cosmetic Corporations – These giant “cosmeceutical” firms are driven by multibillion-dollar profits and are the leading purveyors of “sun scare.” These sunscreen manufacturers are marketing their products to block any and all UV exposure rather than simply for sunburn prevention. Sunscreen companies are enjoying record profits right now. For instance:

- $9 billion pharmaceutical giant Schering-Plough (Coppertone) reported sun-care related sales of $204 million in 2005, up 16 percent from 2004 and up 40 percent from 2003, making the division one of Schering-Plough’s best performers by percentage growth.

- $50 billion Johnson & Johnson’s consumer products unit – which markets sun care products like Neutrogena and Aveeno, is one of the pharmaceutical giant’s most profitable divisions, with increased sales of $2.36 billion in the first quarter of 2006 alone. Neutrogena’s marketing uses some of the most aggressive sun-scare tactics of any sunscreen company. In marketing its “Age Shield” SPF 45 product, Neutrogena warns people, “As part of your daily skin care regimen, Neutrogena recommends Healthy Defense SPF30 Daily Moisturizer to combat damage from daily sun exposure.”

http://www.tanningtruth.com/page.php?pid=17

Neon Beach · 10-10-2006, 03:03 PM

Nigelappler · 10-10-2006, 03:08 PM

nice.

HunyBunns · 10-10-2006, 06:24 PM

Swell.

sundude · 10-10-2006, 06:34 PM

swollen

HunyBunns · 10-10-2006, 06:37 PM

ouch.

10-09-2006, 10:05 AM	#1 (permalink)
Neon Beach I'm Banned Join Date: Nov 30 2000 Location: Ontario Age: 45 Posts: 52,065 Rep Power: 0	How Commercialism Has Twisted Proper Sun Care “Sun Scare”: How Commercialism Has Twisted Proper Sun CareScaring people out of the sun is a multibillion-dollar business. Smart Tan coined the term “sun scare” in 1996 to properly identify those who were distorting the truth about sunshine’s complex relationship with human health in order to scare you out of the sun. Some “sun scare” groups profit by marketing a distorted sun abstinence message, while others simply tell you to avoid any and all sun exposure because they don’t trust you to make your own informed decision about proper sun care: Cosmetic Corporations – These giant “cosmeceutical” firms are driven by multibillion-dollar profits and are the leading purveyors of “sun scare.” These sunscreen manufacturers are marketing their products to block any and all UV exposure rather than simply for sunburn prevention. Sunscreen companies are enjoying record profits right now. For instance: $9 billion pharmaceutical giant Schering-Plough (Coppertone) reported sun-care related sales of $204 million in 2005, up 16 percent from 2004 and up 40 percent from 2003, making the division one of Schering-Plough’s best performers by percentage growth. $50 billion Johnson & Johnson’s consumer products unit – which markets sun care products like Neutrogena and Aveeno, is one of the pharmaceutical giant’s most profitable divisions, with increased sales of $2.36 billion in the first quarter of 2006 alone. Neutrogena’s marketing uses some of the most aggressive sun-scare tactics of any sunscreen company. In marketing its “Age Shield” SPF 45 product, Neutrogena warns people, “As part of your daily skin care regimen, Neutrogena recommends Healthy Defense SPF30 Daily Moisturizer to combat damage from daily sun exposure.” http://www.tanningtruth.com/page.php?pid=17

10-10-2006, 03:03 PM	#2 (permalink)
Neon Beach I'm Banned Join Date: Nov 30 2000 Location: Ontario Age: 45 Posts: 52,065 Rep Power: 0	Re: How Commercialism Has Twisted Proper Sun Care .

10-10-2006, 03:08 PM	#3 (permalink)
Nigelappler I love Derf!! Join Date: Jul 21 2006 Location: LaSalle Posts: 4,354 Rep Power: 15	Re: How Commercialism Has Twisted Proper Sun Care nice.

10-10-2006, 06:24 PM	#4 (permalink)
HunyBunns tanTALK'S Stickiest Bunns Join Date: Nov 12 2005 Location: Indiana Age: 37 Posts: 1,506 Rep Power: 9	Re: How Commercialism Has Twisted Proper Sun Care Swell. __________________

10-10-2006, 06:34 PM	#5 (permalink)
sundude Just imagine Derf Join Date: Jul 13 2006 Location: Not sure Posts: 10,645 Rep Power: 36	Re: How Commercialism Has Twisted Proper Sun Care swollen __________________ "When obstacles arise, you change your direction to reach your goal; you do not change your decision to get there." *www.sunbodiestanning.com* *Are we having fun yet?*

10-10-2006, 06:37 PM	#6 (permalink)
HunyBunns tanTALK'S Stickiest Bunns Join Date: Nov 12 2005 Location: Indiana Age: 37 Posts: 1,506 Rep Power: 9	Re: How Commercialism Has Twisted Proper Sun Care ouch. __________________

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