Bonus Bucks - tanTALK

tcn813 · 01-17-2002, 05:20 PM

I want to start giving Bonus Bucks for product and service purchases but don't know what a good ratio is. Also, those of you that are doing this, do you let them cash in any amount or do they have to build up (for example) $5 before using them? Any ideas on how to structure this would be helpful!

CHUNN · 01-17-2002, 07:53 PM

I did that years ago and people did not even remember they were building up money. I felt like I was giving them money for nothing! I recommend instant gratification!

viptanner · 01-18-2002, 02:27 AM

Or just use the bonus bucks in the sales pitch, and don't bring it up if they forget.
You could say "Each time you purchase $30 or more on product, you earn 2 Bonus Bucks!!! or advertise EARN FREE TANS !!!! ... Say your upgrade bed is 4 bucks... Bingo, free tan. [ This Message was edited by: viptanner on 2002-01-18 02:32 ]

tcn813 · 01-18-2002, 03:49 PM

I currently use a punch card and believe me, they know they are earning something. I want to switch to something tracked in the computer because I think it will be easier. What do you think about charging a sign-up fee? For a flat $5 they can elect to earn the bucks and people that aren't interested won't be able to cash them in. I don't suppose there is a way to keep the bucks from going on the account of those that don't pay the $5 is there? Thanks again!

Andy · 01-18-2002, 08:26 PM

hi tcn813:

I have helped close to 200 salons implement Helios. The most common ratio for those using Bonus Bucks is .01 or .02 (1% or 2%).

About 20% of these salon use Bonus Bucks - some VERY effectively.

It is common for some salons to only offer Bonus Bucks on certain services or products.

Currently in Helios there is no way to only accumulate Bonus Bucks on certain (qualifying) clients. All clients that purchase items that are coded in Sales Codes for Bonus Bucks will accumulate them. Once accumulated they are available for use as a Method of Payment.

Hope this helps.

SLI-HOT · 02-06-2002, 03:56 PM

I've wanted to start using Bonus Bucks - but only redemable for our own Logo Wear (shirts and hats with our logo)>

Anybody else doing this? Is there any reason it can't be done?

Chippp · 02-06-2002, 03:59 PM

too much explaining and hassle.

Chippp · 02-22-2002, 09:06 AM

see the revenue loss post,
bonis bucks dont work you will losse money, if you use that feature, the used bonus bucks dont get removed when used!

Gene · 02-24-2002, 06:36 PM

This is an idea that sounds better than what it is. Other posters have said it--customers will forget about your explanation of bonus bucks ten seconds after you give it. Then it's up to you remind your customers about their bonus bucks that have accrued and it's always a surprise to them (they would have bought the product or service without it). So you end up giving away your money; that's right, go in your pocket and hand over the money.

I've tried it on two occasions but never again. A royal P.I.T.A.

Gene · 03-26-2002, 04:35 PM

Everyone forgets about it so it will be up to you to remind your customers that they so much in their account and they can use it for so-and-so. Believe me, it's a yawner.

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01-17-2002, 05:20 PM	#1 (permalink)
tcn813 Join Date: Jan 15 2002 Posts: 64 Rep Power: 0	I want to start giving Bonus Bucks for product and service purchases but don't know what a good ratio is. Also, those of you that are doing this, do you let them cash in any amount or do they have to build up (for example) $5 before using them? Any ideas on how to structure this would be helpful!

01-17-2002, 07:53 PM	#2 (permalink)
CHUNN Join Date: Oct 17 2000 Location: Huntsville, AL Posts: 3,819 Blog Entries: 1 Rep Power: 25	I did that years ago and people did not even remember they were building up money. I felt like I was giving them money for nothing! I recommend instant gratification!

01-18-2002, 02:27 AM	#3 (permalink)
viptanner Join Date: Feb 11 2000 Posts: 211 Rep Power: 25	Or just use the bonus bucks in the sales pitch, and don't bring it up if they forget. You could say "Each time you purchase $30 or more on product, you earn 2 Bonus Bucks!!! or advertise EARN FREE TANS !!!! ... Say your upgrade bed is 4 bucks... Bingo, free tan. [ This Message was edited by: viptanner on 2002-01-18 02:32 ]

01-18-2002, 03:49 PM	#4 (permalink)
tcn813 Join Date: Jan 15 2002 Posts: 64 Rep Power: 0	I currently use a punch card and believe me, they know they are earning something. I want to switch to something tracked in the computer because I think it will be easier. What do you think about charging a sign-up fee? For a flat $5 they can elect to earn the bucks and people that aren't interested won't be able to cash them in. I don't suppose there is a way to keep the bucks from going on the account of those that don't pay the $5 is there? Thanks again!

01-18-2002, 08:26 PM	#5 (permalink)
Andy Join Date: Jan 25 2000 Location: CT Posts: 1,768 Rep Power: 25	hi tcn813: I have helped close to 200 salons implement Helios. The most common ratio for those using Bonus Bucks is .01 or .02 (1% or 2%). About 20% of these salon use Bonus Bucks - some VERY effectively. It is common for some salons to only offer Bonus Bucks on certain services or products. Currently in Helios there is no way to only accumulate Bonus Bucks on certain (qualifying) clients. All clients that purchase items that are coded in Sales Codes for Bonus Bucks will accumulate them. Once accumulated they are available for use as a Method of Payment. Hope this helps.

02-06-2002, 03:56 PM	#6 (permalink)
SLI-HOT Join Date: Feb 5 2002 Location: N. Colorado Posts: 98 Rep Power: 0	I've wanted to start using Bonus Bucks - but only redemable for our own Logo Wear (shirts and hats with our logo)> Anybody else doing this? Is there any reason it can't be done?

02-06-2002, 03:59 PM	#7 (permalink)
Chippp Join Date: Apr 19 2001 Posts: 2,262 Rep Power: 24	too much explaining and hassle.

02-22-2002, 09:06 AM	#8 (permalink)
Chippp Join Date: Apr 19 2001 Posts: 2,262 Rep Power: 24	see the revenue loss post, bonis bucks dont work you will losse money, if you use that feature, the used bonus bucks dont get removed when used!

02-24-2002, 06:36 PM	#9 (permalink)
Gene Waiting Confirmation Join Date: Dec 8 2000 Posts: 169 Rep Power: 0	This is an idea that sounds better than what it is. Other posters have said it--customers will forget about your explanation of bonus bucks ten seconds after you give it. Then it's up to you remind your customers about their bonus bucks that have accrued and it's always a surprise to them (they would have bought the product or service without it). So you end up giving away your money; that's right, go in your pocket and hand over the money. I've tried it on two occasions but never again. A royal P.I.T.A.

03-26-2002, 04:35 PM	#10 (permalink)
Gene Waiting Confirmation Join Date: Dec 8 2000 Posts: 169 Rep Power: 0	Everyone forgets about it so it will be up to you to remind your customers that they so much in their account and they can use it for so-and-so. Believe me, it's a yawner.

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