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06-03-2014, 12:35 PM | #1 (permalink) |
Join Date: Apr 21 2004 Location: Frisco, TX
Posts: 1,502
Rep Power: 20 | June Is An Important Month For Tanning Hopefully everyone has had a very productive season, however it is not the end of the active season yet. June is a very important transition month for tanning. While June is not going to be your best month for selling the long term EFT memberships, it is a great time to heavily market the one month and short term packages while putting emphasis on smart tanning as opposed to leaning in to the harsh sun. It is a great time to express appreciation to your tanners and maybe send them a $10 coupon that can be used toward any one month or membership package with an expiration date for use. Certainly marketing your data base is something that should be a regular ongoing process but June is a bridge month between the active and slower use months. This is a great time to establish how you will be reaching out to your clients for the next few months. When tanning use slow down, your marketing efforts should ramp up. |
06-03-2014, 09:39 PM | #2 (permalink) |
Join Date: Jan 30 2007 Location: Naples FL
Posts: 782
Rep Power: 18 | Re: June Is An Important Month For Tanning Marketing is a 365 day a year battle. You should expend your ammo differently in the off season but you need to fight equally hard all 12 months of the year. Many of us lose site of this during season when the money rolls in easier. |
06-04-2014, 10:22 AM | #4 (permalink) |
Join Date: Apr 21 2004 Location: Frisco, TX
Posts: 1,502
Rep Power: 20 | Re: June Is An Important Month For Tanning This is a good promotion at some times of the year however now is not when tanners want to make a 2 month commitment so the short term packages become more effective at this time of year. When and what you offer can be very important. What ever you offer always track to determine effectiveness. |
06-04-2014, 07:18 PM | #5 (permalink) | |
Join Date: Jan 30 2008 Location: michigan
Posts: 792
Rep Power: 17 | Re: June Is An Important Month For Tanning Quote:
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06-05-2014, 11:10 PM | #7 (permalink) |
Join Date: Apr 21 2004 Location: Mass.
Posts: 698
Rep Power: 20 | Re: June Is An Important Month For Tanning I try to keep thing simple, Tuff one is selling lotion, buy a bottle of lotion 75.00 and up get free level 3 unlimited, doesn't seem to sell, or 4 free level 6 a 120.00 value, still no sell.June has been cold, and good for business, want it to go to sept.....I remember one year we went to July, before thing went south. |
06-06-2014, 09:19 AM | #8 (permalink) | |
Join Date: Jan 30 2008 Location: michigan
Posts: 792
Rep Power: 17 | Re: June Is An Important Month For Tanning Quote:
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