Go Back   tanTALK - Tanning Salon Business Owners Community > TanTalk Central > Tanning Salon Management

Tanning Salon Management Salon management help here.

Reply
 
LinkBack Thread Tools
Old 02-16-2008, 09:48 AM   #1 (permalink)
 
Tan Oasis's Avatar
 
Join Date: Oct 7 2004
Location: Missouri
Posts: 143
Rep Power: 20 Tan Oasis is on a distinguished road
Season Specials - No???

Okay, I've read on tantalk that specials stop when season hits.

How come? Don't you think that competition is vying for the business at this time? Or is it that there are so many tanners and the time is tantime, so customers will pay the price?

I've taken a suggestion from tantalk for the past month - week of tanning base bed for $12.99 - and it has been a huge success. Customers are letting me know they like that. But, now what happens? Does everyone just go back to their regular prices? And then hope that the competition is doing the same?

Maggie
Tan Oasis is offline   Reply With Quote
Old 02-16-2008, 09:59 AM   #2 (permalink)
DERFTALK FBI AGENT
 
Join Date: Jul 29 2003
Location: northeast
Age: 48
Posts: 3,632
Rep Power: 46 caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute
Re: Season Specials - No???

in season you should push large packages 3 months, 6 month, efts. this is when people THINK they will actually use it all.

i offer every client a 3 month special when they are looking at buying just 1. i DONT advertise specials anywhere in season except the websites and emails. My specials are kept behind the desk and are aimed at UPSELLING to make more $$.

run specials on lotions WITH a package. look 4 some heavily discounted lotion, maybe discontinued stuff (from 07 only) offer that for FREE with a 3 month package or something.

PS if you really NEED to keep something like that 1 week going switch it to 2 weeks!
__________________
someone PM me when a good tanning topic is posted. :lol:
caribbean tan man is offline   Reply With Quote
Old 02-16-2008, 10:16 AM   #3 (permalink)
 
Tan Oasis's Avatar
 
Join Date: Oct 7 2004
Location: Missouri
Posts: 143
Rep Power: 20 Tan Oasis is on a distinguished road
Re: Season Specials - No???

Thanks Caribbean tan man,

That is good to know and the suggestions are just what I need.


How do you know if your emails are getting to them? I ran an email special and didn't hear from anyone.


I know I have some good email addresses because I ran a contest at Christmas and required their email addresses.
Tan Oasis is offline   Reply With Quote
Old 02-16-2008, 10:24 AM   #4 (permalink)
 
engfant's Avatar
 
Join Date: May 20 2003
Posts: 9,301
Rep Power: 29 engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute
Re: Season Specials - No???

That week unlimited should be priced so you MONTH looks like the deal. $13/week is a $52/month. Is your month more or less? If it's less then you are winning with the week special.
engfant is offline   Reply With Quote
Old 02-16-2008, 10:28 AM   #5 (permalink)
DERFTALK FBI AGENT
 
Join Date: Jul 29 2003
Location: northeast
Age: 48
Posts: 3,632
Rep Power: 46 caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute
Re: Season Specials - No???

your welcome!

i use www.constantcontact.com it tracks everything

your emails should have a coupon for a special...with a 2 week expiration.

emails without hte coupon are useless
__________________
someone PM me when a good tanning topic is posted. :lol:
caribbean tan man is offline   Reply With Quote
Old 02-16-2008, 10:40 AM   #6 (permalink)
 
Tan Oasis's Avatar
 
Join Date: Oct 7 2004
Location: Missouri
Posts: 143
Rep Power: 20 Tan Oasis is on a distinguished road
Re: Season Specials - No???

Well, the EFT is only $29.99. So I consider when they pay $52.00 month, pretty good.

But, $52 is actually $2 less than a one month package. So maybe not so good there.

Except I know my 1 month on base bed at $54 is more than the salon down the street where they tan for $24.99 for the month with 1970's beds and bulbs.
Tan Oasis is offline   Reply With Quote
Old 02-16-2008, 10:55 AM   #7 (permalink)
 
engfant's Avatar
 
Join Date: May 20 2003
Posts: 9,301
Rep Power: 29 engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute engfant has a reputation beyond repute
Re: Season Specials - No???

For instance, I do $20 for the week, $49 for the month. Either way I'm happy with the sale cause at $20/week that's $80/month. You'd be surprised how many people would rather spend "more" cause it's WHAT THEY WANT and not WHAT YOU ARE PUSHING ON THEM.

Sometimes the price sucks cause it's just not what they are shopping for especially these days when people come in with 8 days before they leave for the sunniest part of the earth looking for a base tan.
engfant is offline   Reply With Quote
Reply

Bookmarks



Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

Similar Threads
Thread Thread Starter Forum Replies Last Post
off season specials bottomzup New To The Tanning Business 3 09-18-2004 10:23 AM


All times are GMT -5. The time now is 12:31 AM.


Powered by vBulletin® Version 3.7.2
Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.
LinkBacks Enabled by vBSEO 3.1.0
Copyright 2009 - tanTALK.com

click here for advertising info!