02-28-2005, 02:21 PM | #91 (permalink) |
Join Date: Apr 17 2004 Location: MI
Posts: 176
Rep Power: 21 | Quote: On 2005-02-28 13:22:00, Kay wrote: Quote: On 2005-02-28 11:48:00, JeffinKC wrote: Neon, I never said $29k bed I said $17k or a nice used one for $10-$12k. I would still recommend charging the higher price points but if you are unsure you still have flexibility to lower the price. Anytime you add these type of beds you sometimes have to offer specials or incentives to get people hooked but once they are they will pay the price. What do your competitors charge for their VHR and sunless? By the way I sell very few $20 lotions more into the $40-$60 price points. It is the same concept with lotions you have to know how to sell the benefits and value as opposed to price. when it comes to lotion sales Again location has a lot to do with it. for example lets take up state Maine. Small town X where Wal-mart is the main store in the town. Most of the residents who live there work at wal-mart. You are a salon owner in town X One of your regular clients needs a new bottle of lotion. She is tanning because like a lot of your clients she can’t afford to go on vacation and tanning is her only indulgence. She has 2.5 children and lives on a tight budget like most of the people in town X how do you sell a $40 a $60 bottle of lotion when she just can’t afford it like most people in town X ? Exactly..... I sell at least a case of Brown Envy a week. Point being that not everyone lives in high populated areas. The biggest populated city in my county is 5k. The income per person is very low. I look at it this way and maybe I'm wrong. I'll let someone else buy these higher priced beds and see what they do. I mean if they can get $8, $9, $10 or even higher and still keep there customers. I'll then jump on the band wagon and buy them then. |
02-28-2005, 04:02 PM | #99 (permalink) |
Join Date: Nov 30 2000 Location: Ontario Age: 61
Posts: 38,594
Rep Power: 107 | Quote: On 2005-02-28 15:58:00, tanman02 wrote: i think we should have separate forums for the big salons and small salons so that we don't have to pointlessly argue back and forth about who is right and who is wrong. Sort of the wrong side/right side of the tracks thing. Keep them poor folk where they belong. |
02-28-2005, 04:13 PM | #100 (permalink) |
Join Date: Apr 17 2004 Location: MI
Posts: 176
Rep Power: 21 | Depends on what you mean by profit. Are we making a profit? Yes Enough to live on? Not really, but everyones different. We have another very profitable business and plan to sell out within the next 5 years. As far as the salon goes. Our main concern is to have all our oars in the water when we decide to do this. We opened in March of last year. In the past year we have now 3 beds (all paid for), bought the building (which will be paid off in 5 years), have a growing customer base (just hit 500 2nd week of January), money in our bank acccount and most of all this was all done without using any kind of funds from our other business. The building we have will handle 5 units at the most, unless we decide to build out back. |
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