Marketing your name - tanTALK

cab · 01-22-2003, 07:50 PM

We are looking to change our name. Currently it is a name that even our regulars don't know! Our sign outside just says Tanning Co. and nowhere inside does it say the name. I would like to know more about marketing the name inside and out when we change it. Any experiences and suggestions you have would be great!!

BronzeBabe · 01-22-2003, 07:58 PM

Why would you change your name all together..I like it
The Tanning Co. --- is there room behind your counter that you could have a sign made of your name? Have one custom made..or is there a wall that is kinda bare that could be a good spot for the name..Make sure you have your name printed on any materials that a customer would pick up..business cards, inforamtional material, etc...you could even have those gold/silver emborossed stickers to put on the back of your lotions with your name on it..

Christina

jungle kitty · 01-22-2003, 09:06 PM

Christina,
Great ideas!! I agree. I like the name! It sounds good too!
Dawn

Shantilly · 01-22-2003, 09:26 PM

Do you have a logo for the name? A picture is worth a thousand words, for that matter the font of the words can be the picture. Visit some of the web pages listed here and look at there "identity"

cab · 01-25-2003, 08:45 PM

Thanks for the info...Actually the name is A Mile High Tanning Co.-we are in Florida and the previous owner was from Colorado-so that's where the name comes from. And like I said, even though that is the entire name our only sign says Tanning Co. We do have future plans for putting our new name within the salon and I love the idea about putting the name on backs of lotion bottles! I'll check out the suggestions and see what happens...Thank you!

cab · 01-25-2003, 08:47 PM

Where are the web pages?

redhot · 01-26-2003, 09:21 AM

Definitely, keep the name - The Tanning Co. To change it now would confuse the public. Just get a cute logo built around the name. Do some vinyl letters w/ the logo in your window (if you can). Have that new, catchy logo on everything!

BooBop · 01-26-2003, 10:54 AM

Do a search on the name The Tanning Company. I think there is a chain of them registered. You could always ad a new word to the exsiting name. Like,,, Cab's Tanning Co. or something.

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01-22-2003, 07:50 PM	#1 (permalink)
cab Waiting Confirmation Join Date: Jul 23 2002 Posts: 120 Rep Power: 0	We are looking to change our name. Currently it is a name that even our regulars don't know! Our sign outside just says Tanning Co. and nowhere inside does it say the name. I would like to know more about marketing the name inside and out when we change it. Any experiences and suggestions you have would be great!!

01-22-2003, 07:58 PM	#2 (permalink)
BronzeBabe Join Date: May 6 2001 Posts: 1,924 Rep Power: 23	Why would you change your name all together..I like it The Tanning Co. --- is there room behind your counter that you could have a sign made of your name? Have one custom made..or is there a wall that is kinda bare that could be a good spot for the name..Make sure you have your name printed on any materials that a customer would pick up..business cards, inforamtional material, etc...you could even have those gold/silver emborossed stickers to put on the back of your lotions with your name on it.. Christina

01-22-2003, 09:06 PM	#3 (permalink)
jungle kitty Join Date: Jan 8 2003 Location: DFW Posts: 339 Rep Power: 22	Christina, Great ideas!! I agree. I like the name! It sounds good too! Dawn

01-22-2003, 09:26 PM	#4 (permalink)
Shantilly Who The **** is Derf? Join Date: Oct 28 2001 Location: Ontario Posts: 757 Rep Power: 27	Do you have a logo for the name? A picture is worth a thousand words, for that matter the font of the words can be the picture. Visit some of the web pages listed here and look at there "identity"

01-25-2003, 08:45 PM	#5 (permalink)
cab Waiting Confirmation Join Date: Jul 23 2002 Posts: 120 Rep Power: 0	Thanks for the info...Actually the name is A Mile High Tanning Co.-we are in Florida and the previous owner was from Colorado-so that's where the name comes from. And like I said, even though that is the entire name our only sign says Tanning Co. We do have future plans for putting our new name within the salon and I love the idea about putting the name on backs of lotion bottles! I'll check out the suggestions and see what happens...Thank you!

01-25-2003, 08:47 PM	#6 (permalink)
cab Waiting Confirmation Join Date: Jul 23 2002 Posts: 120 Rep Power: 0	Where are the web pages?

01-26-2003, 09:21 AM	#7 (permalink)
redhot Waiting Confirmation Join Date: Jan 14 2003 Posts: 211 Rep Power: 0	Definitely, keep the name - The Tanning Co. To change it now would confuse the public. Just get a cute logo built around the name. Do some vinyl letters w/ the logo in your window (if you can). Have that new, catchy logo on everything!

01-26-2003, 10:54 AM	#8 (permalink)
BooBop I love Derf!! Join Date: Apr 5 2001 Age: 66 Posts: 7,766 Rep Power: 28	Do a search on the name The Tanning Company. I think there is a chain of them registered. You could always ad a new word to the exsiting name. Like,,, Cab's Tanning Co. or something.

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