Now Hiring Customers! - tanTALK

Tracie Williams · 11-02-2000, 11:37 AM

Word of mouth is always a wonderful selling tool!! We have a referral program that has truly been our most successful marketing plan. Coupons are great, Direct mail is a big hit,ads work some, and believe me we have tried it all. However, noting works like having customers whom trust you work for you. They are literally a walking display! Our referral program is a card that we give to every customer that walks in the door. They can have as many as they want and we ask each customer each day "How are they doing with referrals cards and if they need more". This card has two offers: 1) Offers a "new" customer a free visit2) Offers $10.00 off our membership feeWhen a new member joins the existing customer that referred them receives $20.00 "Sandollar's" (Bonus Bucks) this being inhouse credit they can use towards upgrades, product purchase's, etc. Our customer's love this program and appreciate the opportunity to participate! ------------------Tracie WilliamsSandollar Corporation

Ginger · 11-02-2000, 04:03 PM

That sounds like a winner. Is the $10 off membership fee just for a new customer?

Tracie Williams · 11-03-2000, 10:22 AM

If an existing customer on a days or visits package want to join our membership we either allow them to use the $10.00 off coupon (which we also run with local yellow pages) or we waive the startup fee totally. If you would like a "sample" card of our program, I would be glad to send you one or fax it to you!------------------Tracie WilliamsSandollar Corporation

Ginger · 11-03-2000, 11:13 AM

Thanks, Tracie! Just send me everything you've got...I need all the help & advice I can get! LOLLet me know if you still need my address/fax #.GingerSun City Tans

Tracie Williams · 11-03-2000, 11:24 AM

Ginger, The materials are on there way! Good luck and don't hesitate to ask or comment on the programs!Tracie------------------Tracie WilliamsSandollar Corporation

megatans · 12-16-2000, 07:41 PM

Tracie, I would also like to request information on your different marketing programs and membership information. We are looking to put a membership in place in early January. Any suggestions would be greatly appreciated.

Anthony Zachreson · 01-25-2001, 11:06 AM

You will find that the referal program is one of the best selling tools around. It helps your current customer and the new one as well.

TonyaH · 01-25-2001, 12:45 PM

That is correct, we have had more response from our referral program than any other form of advertising that we use. Its a wonderful program for bringing in new clients.------------------Tonya CrickCustomer Service ManagerSandollar Corporation

Jean · 01-26-2001, 09:16 AM

I agree with Tonya and Anthony. Customers are more willing to tell their friends about your salon if they are getting something back in return.

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11-02-2000, 11:37 AM	#1 (permalink)
Tracie Williams Waiting Confirmation Join Date: Oct 23 2000 Posts: 346 Rep Power: 0	Word of mouth is always a wonderful selling tool!! We have a referral program that has truly been our most successful marketing plan. Coupons are great, Direct mail is a big hit,ads work some, and believe me we have tried it all. However, noting works like having customers whom trust you work for you. They are literally a walking display! Our referral program is a card that we give to every customer that walks in the door. They can have as many as they want and we ask each customer each day "How are they doing with referrals cards and if they need more". This card has two offers: 1) Offers a "new" customer a free visit2) Offers $10.00 off our membership feeWhen a new member joins the existing customer that referred them receives $20.00 "Sandollar's" (Bonus Bucks) this being inhouse credit they can use towards upgrades, product purchase's, etc. Our customer's love this program and appreciate the opportunity to participate! ------------------Tracie WilliamsSandollar Corporation

11-02-2000, 04:03 PM	#2 (permalink)
Ginger Join Date: Jan 27 2000 Posts: 415 Rep Power: 25	That sounds like a winner. Is the $10 off membership fee just for a new customer?

11-03-2000, 10:22 AM	#3 (permalink)
Tracie Williams Waiting Confirmation Join Date: Oct 23 2000 Posts: 346 Rep Power: 0	If an existing customer on a days or visits package want to join our membership we either allow them to use the $10.00 off coupon (which we also run with local yellow pages) or we waive the startup fee totally. If you would like a "sample" card of our program, I would be glad to send you one or fax it to you!------------------Tracie WilliamsSandollar Corporation

11-03-2000, 11:13 AM	#4 (permalink)
Ginger Join Date: Jan 27 2000 Posts: 415 Rep Power: 25	Thanks, Tracie! Just send me everything you've got...I need all the help & advice I can get! LOLLet me know if you still need my address/fax #.GingerSun City Tans

11-03-2000, 11:24 AM	#5 (permalink)
Tracie Williams Waiting Confirmation Join Date: Oct 23 2000 Posts: 346 Rep Power: 0	Ginger, The materials are on there way! Good luck and don't hesitate to ask or comment on the programs!Tracie------------------Tracie WilliamsSandollar Corporation

12-16-2000, 07:41 PM	#6 (permalink)
megatans Join Date: Dec 10 2000 Posts: 4 Rep Power: 0	Tracie, I would also like to request information on your different marketing programs and membership information. We are looking to put a membership in place in early January. Any suggestions would be greatly appreciated.

01-25-2001, 11:06 AM	#7 (permalink)
Anthony Zachreson Waiting Confirmation Join Date: Nov 8 2000 Posts: 77 Rep Power: 0	You will find that the referal program is one of the best selling tools around. It helps your current customer and the new one as well.

01-25-2001, 12:45 PM	#8 (permalink)
TonyaH Join Date: Oct 24 2000 Location: Alabama Posts: 107 Rep Power: 24	That is correct, we have had more response from our referral program than any other form of advertising that we use. Its a wonderful program for bringing in new clients.------------------Tonya CrickCustomer Service ManagerSandollar Corporation

01-26-2001, 09:16 AM	#9 (permalink)
Jean Waiting Confirmation Join Date: Oct 27 2000 Posts: 37 Rep Power: 0	I agree with Tonya and Anthony. Customers are more willing to tell their friends about your salon if they are getting something back in return.

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