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Old 10-19-2004, 02:16 PM   #1 (permalink)
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Why do some Salon's effectively sell lotions and others don't......

How Do You Sell?????

I'll start with Fiji because it is second only to Designer Skin in my Salon and I've read post where others have had problems selling it...

Fiji Blend is a dual purpose lotion, in that it contains ingredients from the Moranga Tree and when processed it not only contains excellent nutrients for skin care & Tanning , but can also be used to purify water in underdeveloped countries & help fight malnutrition.... Fiji uses profits from the sale of their products to do further research......

Suntea is a hot seller here, but not reccommended for the fair skinned Tanner.

Tantric...OMG the smell is that of heaven, gives a great tan..target women in there 40's...

Etc........ This is how we sell lotion in the Salon....knowledge is powerful!!!!!

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Old 10-19-2004, 02:30 PM   #2 (permalink)
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We sell TONS of lotion here and knowledge is power. I still haven't figured out the perfect thing to say to someone who doesn't even want to hear about or look at the lotions.
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Old 10-19-2004, 02:35 PM   #3 (permalink)
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i always say if your not using lotion your skin rejects the UV for the first 5 minutes...moist skin penetrates better!! Sometimes it works sometimes the client knows BEST!! Please..
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Old 10-19-2004, 02:39 PM   #4 (permalink)
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I get people like that all the time, and I get them to purchase an inexpensive lotion to try such as Brown Envy..why Brown Envy?? I have never had 1 complaint about this product it smell's good and works too, we retail a trial size packette for $2.50 and you can't go wrong at that price (even cheapo's will buy it) we further explain the bennefit's associated with the product and how it helps the Tanning process.....

Some will never buy no matter what!!!!

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Old 10-19-2004, 02:52 PM   #5 (permalink)
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Coconut..I love you! That works perfect! Just sold a bottle of lotion with that line to someone who never has used it before!!!
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Old 10-19-2004, 03:01 PM   #6 (permalink)
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NO SAMPLES HERE !!!!!!!!
I went to Nashville prior to opening the Salon, and I am so glad I did because I was able to avoid common mistakes such as............S A M P L E S ..................

Never ever call packette's samples...why???? Did you pay for them ?? Yes......so when they are presented to the cunsumer as "samples" then you have just de-valued your own product and they think that you are getting it free !!! We call them trial size packetts..everyone understand the trial size concept and are not expecting to get them for free....thus we sell ton's of packette's......
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Old 10-19-2004, 03:02 PM   #7 (permalink)
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Dry skin does reflect the rays and moist skin does absorb. Lotion is 40% of the tanning process. Give them a cup to try. ( The ones that don't use ) Tan quicker ,tan darker,and moist skin retains a tan longer.
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Old 10-19-2004, 03:22 PM   #8 (permalink)
 
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What do you say to someone that says they are using a moisturiser?

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Old 10-19-2004, 03:38 PM   #9 (permalink)
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Moisturizer is not a maximizer and if it is moisturizer from home and not by AG or whomever, it probably contains mineral oil that hinders the tanning process and screws our acrylics.
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Old 10-19-2004, 03:46 PM   #10 (permalink)
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This is true, I had a girl come in with her Bath & body works moisturizer and sure enough Mineral Oil was in the product...she stopped using it and is now getting a better tan....
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