mr belvedere

True Dat Hank. I love saying "Hank". It's so close to "Yank" (several connotations there) and yet so far away. Listen up Gass: sink your whole life and future into this business like the rest of us have (except Sweetness... and Mike Jones) and then we might be willing to help you; as long as you don't come on here acting like we owe you something junior. Hope this helps. -Belvy

__________________
"A dusty bible leads to a dirty life ..." -Synonymous

Coppertone

Small village, population of 1150, with a mix of 50% males and 50% females, average income is 33k. I'm the only tanning salon in town with only comp being 2 hair salons (1 with a mystic and the other a standup). But I do have a Marathon gas station in the next town over (5 miles) with a Hex. The biggest tanning salon in the county has 7 units while I have 4.

river_brat

tanning bed in a gas station? Wow

Neon Beach

Where you can really tan your gas.

strant

Coppertone

They also have a subway. They charge $6 for the HEX and run a Sunday special of $3. I'm closed on Sunday's anyways as this village rolls up it's sidewalks basically on Friday at 5 pm and doesn't unroll them until Monday morn. We do pretty good on Saturday for being open only from 9 to 2.

Coppertone

They could do really well if they put up a sign like, " Free Gas, If We Can't Tan Your A$$"

Neon Beach

I gotta get some gas pumps in here so I can use that slogan.

ramcat

HEY!!!There is only one spammer with booths to sell allowed here. And that is me.:lol:

Steve Underhill

Many salon owners in this forum talk about how bad the tanning industry is and that there are too many salons and it takes many years to be busy. Nothing could be further from the truth. The fact is that 90% of todays salons are substandard and are not properly operated and in many cases are under funded. If you open a salon without a proven tested plan and you cut corners due to funding issues, you are likely to struggle and possibly fail. If you choose a location with strong demographics and follow all of the procedures that will make you successful, you will be successful. Most people are on these sites looking for assistance and end up giving advice. Take advice from successful people not salon owners that are struggling and trying to figure out what they did wrong. Here are important issues to consider.

Business Plan Development Assistance
One of the most important elements of opening a business or requesting funding for a new business is a comprehensive business plan. In order to create a business plan you must have a complete understanding of the type of business you plan to open. A good business plan is more than development cost and spread sheets. You must have a clear understanding and strategic plan as to how a successful business will be operated. After 27 years in the tanning industry I have developed hundreds of business plans utilizing the proven techniques of the Tanning Today marketing program. Business plan development is one of the many services that are available to my clients at no cost.

Income Projections
It is important to have realistic income projections when evaluating locations and writing business plans. I have developed an accurate formula for creating income projections based on industry trends and statistics combined with the demographics and equipment mix of your salon.

Site Evaluations
The location of your business can be the difference between success and failure in the tanning industry. There are many things to look for when choosing a tanning salon location that you would not be aware of unless you have owned a successful salon before. It is my job to insure proper evaluation of a desired location.

Demographics & Demographic Evaluation
Many important decisions are made based on demographics. Your business plan, income projections and future growth are based on demographics. My custom designed tanning salon demographic reports are provided by Demographics Now, the most comprehensive demographic source in the US. My demographic evaluation is based on industry statistics, and is a valuable tool in the development of your new salon.

Floor Plan Design & Build-Out Specifications
In order to properly evaluate a potential location or to maximize the effectiveness of a selected location, you must have a floor plan. I will create a floor plan design and build-out specifications based on your particular needs. Having a floor plan in the early stages makes it easier to negotiate a lease and get accurate build-out bids.

Lease Negotiations
There is an art to negotiating a lease. I can save you thousands of dollars over the term of your lease and get you maximum build-out allowance. The money you save on your lease can be used in other areas of your business development.

Tanning Today Marketing Program
My marketing program is the most successful program in the tanning industry today. Salons using my proven methods of marketing are among the top 2% of income producing salons in the industry. Now you have the opportunity of being the most successful salon in your area.


TanningCenter Guide
The success of your salon can also be connected to the level of organization of your business. My Tanning Center Guide provides you with a tool that will give you a clear understanding of what it takes to be a successful tanning salon. This document is the perfect foundation for your employee manual.

Point of Sale Material
I provide you with material that makes it easy to sell your services. These materials are provided on a CD, making it convenient for reprinting.

Advertising Strategies
What and when you advertise is equally important. The in your face method of advertising is crucial to the service industry of tanning. I will guide you through the proper method of advertising while sharing proven promotions and specials that will create the desired salon traffic.

Comprehensive Employee Training Manual
Employee training and consistent transfer of information are crucial to the consistent success of a tanning salon. Our Employee Training manual is the most extensive source of information for training your employees.