start up information

tansteve · 01-09-2002, 08:53 PM

If I have demographics for particular area what percentage of population tans on a regular basis? Would these regular tanners be inclined to purchase a monthly package or single sessions. Thanks for you help, Tansteve

tangirl · 01-09-2002, 09:34 PM

I would need to know more information about what the demographics revealed in order to be able to answer your question. You also need to compare the population to how many salons are already in the area.

Tamar · 01-10-2002, 06:27 AM

tansteve, you asked this same (or similar) question a few days ago. We would love to answer it for you, but each area has its own set of variables that would need to be factored in.

When we started researching this business we found one area to be so different from another that you can't comfortably apply the same numbers everywhere (we are in a large metro city). The clientele, price structure, tanning habits, and competitors vary from downtown to the suburbs.

Wish we could be more helpful, but good luck with your research.

tansteve · 01-11-2002, 02:44 PM

This is a middle class suburbs most homes about $300,000. Population of 20,000 in five mile raduis. One hair salon with (5)older 30 bulb, 20 minute beds across the street, $5.00 per session $40.00 per month. 7 Miles away is a (25) bed salon with combination of equipment including high pressure 7 min and 12 min beds, stand up units and normal 20 min beds. They charge between $7.00 and $14.00 per sesson and their least expensive package is $49.99 per month. What other information is needed to project potential monthly tanners to project gross sales in a average month? Any help appreciated Thanks,
Tan steve

Tamar · 01-11-2002, 04:32 PM

Sounds like a good spot to set up shop. Hair salon probably wouldn't hurt you a bit. Suburbs tend to not sell many single sessions except when college kids are home. I would sell monthly packages and 10, 20, 30 etc session packages with longer expirations (and slightly higher price) for those unable to be locked in to 30 day pkg. Don't compete with $5 session prices either, I am assuming you will have newer, better equipment, price yourself accordingly. They should pay for lotion education and other amenities the hair salon doesn't offer. The salon 7 miles away isn't a threat either, but I would tan on their equipment and decide accordingly. Go with something different, of course.

Sorry I can't be more specific with numbers, sounds like you are trying to do a business plan, and we never did one. We purchased an existing salon that was very mismanaged and almost run in to the ground. We cleaned, painted, and raised prices slowly and still are told we are the best and cheap considering how much better our equipment is. We are in a suburb with 4 competitors within 4 miles.

Good luck and use the search feature to find business plan, demographic info, etc. Lots of good information and smart people here to help you...

Similar Threads
Thread	Thread Starter	Forum	Replies	Last Post
Confidentially Agreement	tropicalescape	Salon Management	11	11-05-2006 01:20 PM
number 2000	electricparadise	Say What ?????	41	11-03-2005 02:11 AM
Somebody outta be SPANKED	Sheila in Minnesota	Open Forum	75	06-26-2005 08:10 AM
helios to tmax, how to start membership next day (delayed package)	NewportTan	Technology Forum	1	01-11-2005 10:39 PM
TEPRSSC Meeting Information	Don Smith	Salon Management	2	04-13-2002 02:56 PM

01-09-2002, 08:53 PM	#1 (permalink)
tansteve Join Date: Dec 6 2001 Posts: 6 Rep Power: 0	If I have demographics for particular area what percentage of population tans on a regular basis? Would these regular tanners be inclined to purchase a monthly package or single sessions. Thanks for you help, Tansteve

01-09-2002, 09:34 PM	#2 (permalink)
tangirl Join Date: Jul 6 2001 Posts: 2,184 Rep Power: 8	I would need to know more information about what the demographics revealed in order to be able to answer your question. You also need to compare the population to how many salons are already in the area.

01-10-2002, 06:27 AM	#3 (permalink)
Tamar Join Date: Aug 15 2001 Posts: 2,240 Rep Power: 8	tansteve, you asked this same (or similar) question a few days ago. We would love to answer it for you, but each area has its own set of variables that would need to be factored in. When we started researching this business we found one area to be so different from another that you can't comfortably apply the same numbers everywhere (we are in a large metro city). The clientele, price structure, tanning habits, and competitors vary from downtown to the suburbs. Wish we could be more helpful, but good luck with your research.

01-11-2002, 02:44 PM	#4 (permalink)
tansteve Join Date: Dec 6 2001 Posts: 6 Rep Power: 0	This is a middle class suburbs most homes about $300,000. Population of 20,000 in five mile raduis. One hair salon with (5)older 30 bulb, 20 minute beds across the street, $5.00 per session $40.00 per month. 7 Miles away is a (25) bed salon with combination of equipment including high pressure 7 min and 12 min beds, stand up units and normal 20 min beds. They charge between $7.00 and $14.00 per sesson and their least expensive package is $49.99 per month. What other information is needed to project potential monthly tanners to project gross sales in a average month? Any help appreciated Thanks, Tan steve

01-11-2002, 04:32 PM	#5 (permalink)
Tamar Join Date: Aug 15 2001 Posts: 2,240 Rep Power: 8	Sounds like a good spot to set up shop. Hair salon probably wouldn't hurt you a bit. Suburbs tend to not sell many single sessions except when college kids are home. I would sell monthly packages and 10, 20, 30 etc session packages with longer expirations (and slightly higher price) for those unable to be locked in to 30 day pkg. Don't compete with $5 session prices either, I am assuming you will have newer, better equipment, price yourself accordingly. They should pay for lotion education and other amenities the hair salon doesn't offer. The salon 7 miles away isn't a threat either, but I would tan on their equipment and decide accordingly. Go with something different, of course. Sorry I can't be more specific with numbers, sounds like you are trying to do a business plan, and we never did one. We purchased an existing salon that was very mismanaged and almost run in to the ground. We cleaned, painted, and raised prices slowly and still are told we are the best and cheap considering how much better our equipment is. We are in a suburb with 4 competitors within 4 miles. Good luck and use the search feature to find business plan, demographic info, etc. Lots of good information and smart people here to help you...

Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)