malibutan2

thanks for all the replies about the lumiere machine. looks like i have my work cut out for me in promoting and making a success out of this. i really appreciate all your ideas and information. i am new to this business and i have learned so much just from tan talk already. thanks for helping.

nancy

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nancy

mr belvedere

No no, you're absolutely right. We cannot believe anything any of the manufacturers and distributors say at indoor tanning shows. The only part they (Luminere) lied about was what they were doing to promote the system. Sorry I lashed out. Speaking of research, I'd like to see your findings to back up #2: "It seems you have a history of not being happy with products and services." That may be true, but only the crappy ones, and I'm equally dissatisfied with the liars who sell them. Nonetheless, I'd love to see your research.

Also, I'd like you to explain who and what you were talking about here: 3a. Let's compare cost. Luminere $30,000.00, Our machine less than 10K. Any woman or man who has had a licenced aesthetician or dermatologist do a service on their face, let's use me as an example, understands that for there to be any significant and noticable results there must be some interaction with the epidermis and underlying layers of skin.

I suppose that's enough for now. Clear those two up and we'll hit some more. Also, I apologize if you felt my professional assessment of your line of beds was "bashing". You must understand, I'm not bashing you TanTalker, just a problematic line of equipment with less than mediocre technical support. But since we're all in the same boat, and none of this is personal of course, I will say they make a darn heavy machine. Anything that heavy must be good; or at the least hard to lift.
-Belvy the (I'm so ashamed I believed a reputable company. Or so I thought.)

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"A dusty bible leads to a dirty life ..." -Synonymous

mr belvedere

P.S. Whoever it was that dinged me for my first rebuttal to Tantalker: what are you afraid of? Put your name on there, tell me what you didn't like about what I said, or just say "I've never like you FatBastard." I promise I won't ding you back for your opinion of my post, but I would like your feedback as to what it was that ****** you off. -Belvy

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"A dusty bible leads to a dirty life ..." -Synonymous

SunEtc

Just curious, for those of you that have purchased the Lumiere-----would you do it again or do you regret your purchase----since many of you seem to agree that it DOES work??????

mr belvedere

No, I don't regret bringing it in, it has huge potential to be a lucrative system for us; just as it has been for a few others.

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"A dusty bible leads to a dirty life ..." -Synonymous

misselle

I'm with TJ. IS there anyone out here that has lumiere and doing well with it??? Would you mind with some helpful hints on closing the sale to clients? I have people who seem interested but can't get them to committ to the financial obligation?

House of Tan

Sell them on an EFT program, if you can't close higher price points.

EX.

$99.99 down, $79.99 month (12-month EZ-Pay) = $1,059.87 for the year

$79.99 a month sounds much better to a client than one thousand dollars.

Just think what 50 customers on this plan can do to your bottom line. When you consider that after COGS you are left with a profit margin of 81%

So... $1059.87 x 50 @ 81% = $42,924.74

Just fifty customers!

Write an advetorial, or do "mini" magazines with a good refined mailing list of Women ages 40-75. Go and set up a booth at womens expos (spend some money and make it look good though). Work on seting up referal programs that pay CASH or GIFT CARDS to hair stylest, massage and nail techs. They talk all day long to women who spend money on beauty products, why not have them talking about your salon and Lumiere?

Go door to door (local area stores) and offer a good discount to the owner/manager to put up a display. Work trade angles, Join a women's networking group. Host "Lumiere partys" ECT.

****, try skywritting! Just a joke ;)

The offer still stands, PM me and I can help. (but yet, no one takes me up on it?)

-Tom

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Startbucks

mr belvedere

Thanks Tom. You da man. -Belvy

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"A dusty bible leads to a dirty life ..." -Synonymous

nstan

Well, I just read all this info and must put my 2 cents in since I am one of the dissastified people with a Lumiere.
I hope everyone does realize that House of Tan does NOT have his machine in a tanning salon. It is a Lumiere salon and his employees do nothing but sell Lumiere. They can be trained exclusively on that and do not have to split their time handling hundreds of tanners at the same time.
* Our issues are:
We were mislead by Rai also. "If you buy a machine now your salon name will be the only salon mentioned when we have our local campaign in all your tv and magazine ads". So we were told that within 2 months of us purchasing a Lumiere the local news and magazines and newpapers would be FILLED with ads and info on this service and at the end it would be saying " found only at xxxxxx salon"
* So if you were told this as a sales pitch that would be pretty inviting, right?
Well, we fell for it and IT never happened.
We spent over $10,000.00 advertising. We did direct mail, newspaper, Huge banners on our buildings. Free sessions. anything, we tried anything.
People do not believe you when they have never heard of it. One free session just backfires on you because you can see results with just one session (unlike the mystic or tanning).
So people would do one session, then go home to see how it worked even though we personally (not just employees) were telling them that it is not how it works. So what do you think happened when they saw nothing from one session? That's right, they bought nothing.
We had numerous people do a few months worth of Lumiere but decided not to continue cause the results were not "drastic enough" for them.
Yes, I agree it works to an extent. But most people are just too lazy to continue to do it and just do not have the money to do it.
Now, House of Tan claims they made 6,000.00 a month which comes to $72,000.0 a year. Yes, we can make that on one tanning unit. And when over 200 people a day are coming in to tan, over 300 in the busy season,the time cannot be devoted to the Lumiere device.
We actually had tanners trying to avoid us cause they were tired of hearing about the Lumiere.
IT DOES NOT BELONG IN A TANNING SALON, just my opinion. Been in the industry 15 years and have 3 very successful salons.
If the results were dramatic enough, the machine would sell itself. The clients we had do it for several months should have sent more people in and it shoud have snowballed if it was that good.
*So where is it now you ask?
It is in my living room behind my recliner. We had to remove it fron the salon. It was taking up a room that I needed to add a tanning bed to so I could make money on that room.
Congratulations to the people making it work. I know how challenging it is. You are definitely better sales people than I. i have met you, Tom, and seem like a good person, but do not know you well enough. Also, to those people, if you are ready to buy another machine, Mine is for sale for $20,000.00.

mr belvedere

The hits just keep on coming, don't they? Tom, what do the powers at RAI say about all this free publicity they're getting here? Are they worried about their reputation at all? Are they taking any action at all that you can share with us?

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"A dusty bible leads to a dirty life ..." -Synonymous