Emailing Clients with Remaining Visits - tanTALK

SuperstarTan · 01-29-2009, 11:56 AM

Hi all,

Just wondering what you think about this & if I am opening a can of worms..

I am going through my client listings and looking up clients who have visits remaining but haven't been in over 3 months (maybe they forgot, etc)

I am thinking about sending them a personal email just saying, our hours etc and that we would love to see them and how many visits they have left.

Our visits do not expire and we offer free renewal tans (if they buy another package before they use the existing one, we give them a free tan)

we are just so slow lately I want to get these people back in the door....

thoughts? would you do this?

megatanman · 01-29-2009, 12:04 PM

Send out direct mail to those clients specifically,maybe they forgot they still have tans left....Just let them know its a been a while since you have seen them.

unity · 01-29-2009, 12:13 PM

If I did this I would send out a coupon for a percentage of lotion off, etc. Why just remind them they have tans. Give then another reason to come in and or spend money!

caribbean tan man · 01-29-2009, 03:30 PM

i sent postcards to these people for a few years in a row. id go back about 1 yr. I would send a postcard saying "you got visits left". Stop in to use them before they expire or trade them in towards a higher level.

it never really went over well and the majority of them came back as a bad address. so i started to expire the visit in 1yr instead of 2. i no longer do it.

if your trying to drum up business this isnt the way. Focus on people who where in your salon in the last year, GET THEM BACK!

PM me if you want some ideas to get biz..

CrystalSS · 01-29-2009, 10:31 PM

Always stay in front of them!

tan goddess · 01-30-2009, 09:11 AM

Maybe send a "We've Missed You" postcard or email with a coupon on it or something.

Gracie · 01-30-2009, 09:34 AM

I did this about 3 weeks ago...reminded people of the tans they had left but also put a coupon on there for a percentage off lotion. Have had a few come in and several returned with bad address. Seemed like a good idea but not much response.

SuperstarTan · 01-30-2009, 10:00 AM

I'm going to send them a personal email from our store's email account.. hopefully it will get some of them back in the door.

jamakin · 03-16-2009, 02:02 PM

Don't expire your Session packages, all this does is make clients angry and you lose business. active services on people's accounts are assetts. once they walk back in the door telling them they have thans they forgot about makes them excited and your instantly their favorite person. Expiring your packages is a scam & in the long run hurts your business

caribbean tan man · 03-16-2009, 04:03 PM

If you have a email database you should be sending monthly emails already.

if you are and they dont come they most likely just aint tanning.

spending money to get in clients who most likely wont buy anything is a waste of money.

01-29-2009, 11:56 AM	#1 (permalink)
SuperstarTan Join Date: Apr 29 2008 Location: MA Posts: 46 Rep Power: 0	Emailing Clients with Remaining Visits Hi all, Just wondering what you think about this & if I am opening a can of worms.. I am going through my client listings and looking up clients who have visits remaining but haven't been in over 3 months (maybe they forgot, etc) I am thinking about sending them a personal email just saying, our hours etc and that we would love to see them and how many visits they have left. Our visits do not expire and we offer free renewal tans (if they buy another package before they use the existing one, we give them a free tan) we are just so slow lately I want to get these people back in the door.... thoughts? would you do this?

01-29-2009, 12:04 PM	#2 (permalink)
megatanman I love Derf!! Join Date: Aug 17 2007 Location: Ohio Age: 34 Posts: 1,347 Rep Power: 4	Re: Emailing Clients with Remaining Visits Send out direct mail to those clients specifically,maybe they forgot they still have tans left....Just let them know its a been a while since you have seen them.

01-29-2009, 12:13 PM	#3 (permalink)
unity I vote for DERF! Join Date: Jan 6 2004 Location: Midwest-ish Posts: 4,339 Rep Power: 8	Re: Emailing Clients with Remaining Visits If I did this I would send out a coupon for a percentage of lotion off, etc. Why just remind them they have tans. Give then another reason to come in and or spend money! __________________ OMG! I made a post! :)

01-29-2009, 03:30 PM	#4 (permalink)
caribbean tan man DERFTALK FBI AGENT Join Date: Jul 29 2003 Location: northeast Age: 34 Posts: 3,617 Rep Power: 33	Re: Emailing Clients with Remaining Visits i sent postcards to these people for a few years in a row. id go back about 1 yr. I would send a postcard saying "you got visits left". Stop in to use them before they expire or trade them in towards a higher level. it never really went over well and the majority of them came back as a bad address. so i started to expire the visit in 1yr instead of 2. i no longer do it. if your trying to drum up business this isnt the way. Focus on people who where in your salon in the last year, GET THEM BACK! PM me if you want some ideas to get biz.. __________________ someone PM me when a good tanning topic is posted. :lol:

01-29-2009, 10:31 PM	#5 (permalink)
CrystalSS I'm Banned Join Date: Apr 23 2008 Location: Colorado Posts: 902 Blog Entries: 2 Rep Power: 0	Re: Emailing Clients with Remaining Visits Always stay in front of them!

01-30-2009, 09:11 AM	#6 (permalink)
tan goddess Join Date: Jul 9 2008 Location: York, PA Posts: 284 Rep Power: 3	Re: Emailing Clients with Remaining Visits Maybe send a "We've Missed You" postcard or email with a coupon on it or something.

01-30-2009, 09:34 AM	#7 (permalink)
Gracie Join Date: Nov 16 2004 Posts: 76 Rep Power: 0	Re: Emailing Clients with Remaining Visits I did this about 3 weeks ago...reminded people of the tans they had left but also put a coupon on there for a percentage off lotion. Have had a few come in and several returned with bad address. Seemed like a good idea but not much response.

01-30-2009, 10:00 AM	#8 (permalink)
SuperstarTan Join Date: Apr 29 2008 Location: MA Posts: 46 Rep Power: 0	Re: Emailing Clients with Remaining Visits I'm going to send them a personal email from our store's email account.. hopefully it will get some of them back in the door.

03-16-2009, 02:02 PM	#9 (permalink)
jamakin Join Date: Dec 29 2006 Location: Troutdale OR Age: 24 Posts: 82 Rep Power: 0	Re: Emailing Clients with Remaining Visits Don't expire your Session packages, all this does is make clients angry and you lose business. active services on people's accounts are assetts. once they walk back in the door telling them they have thans they forgot about makes them excited and your instantly their favorite person. Expiring your packages is a scam & in the long run hurts your business __________________ Daniel, http://myspace.com/jamakinmetan

03-16-2009, 04:03 PM	#10 (permalink)
caribbean tan man DERFTALK FBI AGENT Join Date: Jul 29 2003 Location: northeast Age: 34 Posts: 3,617 Rep Power: 33	Re: Emailing Clients with Remaining Visits If you have a email database you should be sending monthly emails already. if you are and they dont come they most likely just aint tanning. spending money to get in clients who most likely wont buy anything is a waste of money. __________________ someone PM me when a good tanning topic is posted. :lol:

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