Girl7

Any ideas on how to get your employees to understand why upgrades cost extra? Also, any ideas on how to promote the upgrade. My new salon has a very nice HP bed and a stand up with VH-r bulbs, but the employees there will not try to understand/sell these beds. I used the stand up for the first time and saw amazing results. (New manager at a New salon.) Thanks for any ideas.

sun2go

simple, either they learn to do it, or will find someone else that can

Girl7

I have three bed cleaners, I am thinking that while my girls on the computer are busy, the bed cleaners can give tours and tell each new customer the benefits of the upgrades and what the difference between the beds are. Think this is a good idea?

Jgibson

IMO the customer will buy from the person that sold them on a bed. But if they absolutley cannot get out from behind the counter then I would think it will suffice.

gripmarketing

A proper sales presentation, with visual aids, will include upgrading as the major focus of the pitch. Also remember: free or low-cost trial doesn't stop at level 1 tanning - it also must be used for upgrades. If you don't get trial in the upgrade beds, you've got nada.

engfant

MAKE them use them. I had NO IDEA at first either. Now I can tell almost exactly how someone's gunna react to the different bed configs just by looking at their skin.

sun2go

double post[ This Message was edited by: sun2go on 2004-08-20 16:15 ]

sun2go

Quote:I am thinking that while my girls on the computer are busy, the bed cleaners can give tours and tell each new customer the benefits of the upgrades and what the difference between the beds are. Think this is a good idea

better to teach your bed cleaners how to work the computer, and have the sales staff conduct all tours. they are the most knowledgable staff in the salon. but whatever floats your boat.