Promoting tanninbg Salons Year-Round - Page 2

Taning4you · 10-18-2002, 07:43 AM

BronzeBabe,
I would advertise that special "TAN FREE" buy a package of 5 tans and get two free. It's always cheaper to give a tan than to discount money..

Don Smith · 10-18-2002, 09:58 AM

Detour:

The first, and hardest, step on the road to selling tanning year-round is convincing yourself and your staff that it makes sense.

Clients respond to the "message" of year-round tanning very well because it makes sense. Why would they want to let their tan fade out and then sunburn?

Not everyone will "get it" the first time you talk about it but, if persistent, you can eliminate much of the "seasonal" decline. We (tanning salon owners and operators) cause much of the seasonal decline because we believe that it is going to happen.

Good luck! It is worth the effort.

Don

BronzeBabe · 10-18-2002, 10:24 AM

I just may have to try that Speical that you speak of Taning4you...I was just trying something different to see how well it sold..and yeah they are selling great!

uniquelyyours · 11-05-2002, 09:24 PM

During the slow season we run monthly specials where you buy a month unlimited tanning and you receive a free bottle of lotion. The lotion is usually a close out for $5.00 or under. I do this instead of dropping my price. I also do the tan until 2002(for example) for one low price. Usually I drop the pkg. by $5.00 per month. We have also added a free week with the purchase of a monthly pkg. in the past.

BronzeBabe · 11-05-2002, 09:51 PM

Started package specials of Buy 5 Get 2 Free, Buy 10, etc...and so far they have sold a lot better than when I had previously sold them at discounted prices of $5.00 off! Glad I changed for the month of November!
One again~Tanning4you thanks for the idea!
---------
Christina

Taning4you · 11-06-2002, 09:46 AM

Christina,

Glad that special is working for you. Hope to meet you at the bar at 6 on Friday. Have a safe flight!

Pat

BronzeBabe · 11-06-2002, 10:19 AM

Pat...you have a safe trip as well...I will be there Friday at the bar (with a few drinks in hand)...and I am also looking forward to meeting up with you!

See you in Nashville!
--------------------
Christina

COCONUT · 07-02-2005, 10:08 AM

Quote:
On 2002-10-08 12:17:00, detour wrote:
Does anyone have great tips for promoting a tan year-round to their customers? What salon tips can you offer?
this might be a old thread but i think its a good one for the slow months coming...

Sherin · 07-02-2005, 11:07 AM

We've been having a lot of success with a buy 2 months and get 1 free on all of our packages...even single tans...Which cracks me up because for the price of 3 tans, they could get the whole week...but it just doesn't sound as good! LOL!

Sherin · 07-02-2005, 11:08 AM

We've been having a lot of success with a buy 2 months and get 1 free on all of our packages...even single tans...Which cracks me up because for the price of 3 tans, they could get the whole week...(and if they bought a week, they could get 2 weeks) but it just doesn't sound as good! LOL!

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10-18-2002, 07:43 AM	#11 (permalink)
Taning4you Join Date: Jun 3 2002 Posts: 78 Rep Power: 0	BronzeBabe, I would advertise that special "TAN FREE" buy a package of 5 tans and get two free. It's always cheaper to give a tan than to discount money..

10-18-2002, 09:58 AM	#12 (permalink)
Don Smith Join Date: Feb 25 2000 Location: Tucson, AZ Posts: 1,619 Rep Power: 10	Detour: The first, and hardest, step on the road to selling tanning year-round is convincing yourself and your staff that it makes sense. Clients respond to the "message" of year-round tanning very well because it makes sense. Why would they want to let their tan fade out and then sunburn? Not everyone will "get it" the first time you talk about it but, if persistent, you can eliminate much of the "seasonal" decline. We (tanning salon owners and operators) cause much of the seasonal decline because we believe that it is going to happen. Good luck! It is worth the effort. Don

10-18-2002, 10:24 AM	#13 (permalink)
BronzeBabe Join Date: May 6 2001 Posts: 2,357 Rep Power: 8	I just may have to try that Speical that you speak of Taning4you...I was just trying something different to see how well it sold..and yeah they are selling great!

11-05-2002, 09:24 PM	#14 (permalink)
uniquelyyours Join Date: Oct 29 2002 Location: N.C. Age: 36 Posts: 321 Rep Power: 7	During the slow season we run monthly specials where you buy a month unlimited tanning and you receive a free bottle of lotion. The lotion is usually a close out for $5.00 or under. I do this instead of dropping my price. I also do the tan until 2002(for example) for one low price. Usually I drop the pkg. by $5.00 per month. We have also added a free week with the purchase of a monthly pkg. in the past.

11-05-2002, 09:51 PM	#15 (permalink)
BronzeBabe Join Date: May 6 2001 Posts: 2,357 Rep Power: 8	Started package specials of Buy 5 Get 2 Free, Buy 10, etc...and so far they have sold a lot better than when I had previously sold them at discounted prices of $5.00 off! Glad I changed for the month of November! One again~Tanning4you thanks for the idea! --------- Christina

11-06-2002, 09:46 AM	#16 (permalink)
Taning4you Join Date: Jun 3 2002 Posts: 78 Rep Power: 0	Christina, Glad that special is working for you. Hope to meet you at the bar at 6 on Friday. Have a safe flight! Pat

11-06-2002, 10:19 AM	#17 (permalink)
BronzeBabe Join Date: May 6 2001 Posts: 2,357 Rep Power: 8	Pat...you have a safe trip as well...I will be there Friday at the bar (with a few drinks in hand)...and I am also looking forward to meeting up with you! See you in Nashville! -------------------- Christina

07-02-2005, 10:08 AM	#18 (permalink)
COCONUT ~THE ORIGINAL COCO~ Join Date: Sep 2 2003 Location: NJ Posts: 6,224 Rep Power: 18	Quote: On 2002-10-08 12:17:00, detour wrote: Does anyone have great tips for promoting a tan year-round to their customers? What salon tips can you offer? this might be a old thread but i think its a good one for the slow months coming...

07-02-2005, 11:07 AM	#19 (permalink)
Sherin I love Derf!! Join Date: Aug 10 2004 Location: Puget Sound Posts: 4,765 Rep Power: 10	We've been having a lot of success with a buy 2 months and get 1 free on all of our packages...even single tans...Which cracks me up because for the price of 3 tans, they could get the whole week...but it just doesn't sound as good! LOL!

07-02-2005, 11:08 AM	#20 (permalink)
Sherin I love Derf!! Join Date: Aug 10 2004 Location: Puget Sound Posts: 4,765 Rep Power: 10	We've been having a lot of success with a buy 2 months and get 1 free on all of our packages...even single tans...Which cracks me up because for the price of 3 tans, they could get the whole week...(and if they bought a week, they could get 2 weeks) but it just doesn't sound as good! LOL!

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