Welcome to the world of marketing

Tamar · 06-09-2002, 08:49 PM

Tell us about what marketing and advertising tactics you use, what works, and what doesn't, for your area. What was your most creative, and what was your biggest (and most expensive)flop? How did timing play a role? What group do you target, and which do you avoid?

BooBop · 06-10-2002, 04:06 PM

Hey Tamar, I missed this forum. Congrats and keep us learning new stuff!

becka · 06-11-2002, 09:21 AM

I do it all myself because I am small and in a really small area. Direct Mail, always, always send a thank you to new customers and one to my regular customers when they buy something.

Flyers in local paper-give the papergirl tanning.
Signs, proms with 2 high school, donations, newsletter.
becka

viptanner · 06-11-2002, 12:57 PM

Flop-
#1 Swtern Bell Yellow Pg Ad (25,000 yr!)
#2 Any mailouts between Oct. and December
Success-
#1 Register Tapes Unlimited
#2 Roadside signs or banners
#3 Referals (Word of mouth)

Tamar · 06-11-2002, 10:50 PM

We recently drove up and down a highway putting signs out for #2 and now, a week later, they've all been pulled! We know it was a competitor and not the wind blowing them down, but that's ok, we only used half of what we had. We'll just be a little more sneaky and creative next time!

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06-09-2002, 08:49 PM	#1 (permalink)
Tamar Join Date: Aug 15 2001 Posts: 2,240 Rep Power: 8	Tell us about what marketing and advertising tactics you use, what works, and what doesn't, for your area. What was your most creative, and what was your biggest (and most expensive)flop? How did timing play a role? What group do you target, and which do you avoid?

06-10-2002, 04:06 PM	#2 (permalink)
BooBop I love Derf!! Join Date: Apr 5 2001 Posts: 9,497 Rep Power: 13	Hey Tamar, I missed this forum. Congrats and keep us learning new stuff!

06-11-2002, 09:21 AM	#3 (permalink)
becka Join Date: Nov 2 2001 Posts: 296 Rep Power: 8	I do it all myself because I am small and in a really small area. Direct Mail, always, always send a thank you to new customers and one to my regular customers when they buy something. Flyers in local paper-give the papergirl tanning. Signs, proms with 2 high school, donations, newsletter. becka

06-11-2002, 12:57 PM	#4 (permalink)
viptanner Join Date: Feb 11 2000 Posts: 302 Rep Power: 9	Flop- #1 Swtern Bell Yellow Pg Ad (25,000 yr!) #2 Any mailouts between Oct. and December Success- #1 Register Tapes Unlimited #2 Roadside signs or banners #3 Referals (Word of mouth)

06-11-2002, 10:50 PM	#5 (permalink)
Tamar Join Date: Aug 15 2001 Posts: 2,240 Rep Power: 8	We recently drove up and down a highway putting signs out for #2 and now, a week later, they've all been pulled! We know it was a competitor and not the wind blowing them down, but that's ok, we only used half of what we had. We'll just be a little more sneaky and creative next time!

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