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02-24-2005, 06:01 PM
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#1 (permalink) |
 Join Date: Feb 8 2005
Posts: 16
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Hey,
I had a quick question for everyone regarding press releases. When you mail out your marketing material, do you include a cover letter explaining who you are and your services? If so, if anyone could provide specific examples it would be greatly appreciated. Thanks again, and I look foward to hearing from you. |
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02-24-2005, 06:22 PM
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#3 (permalink) |
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I'm Banned
 
Join Date: Nov 30 2000
Location: Ontario
Age: 45
Posts: 52,065
Rep Power: 0
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Here's something I just stumbled upon:
Local Tanning Salon Staff Earn Indoor Tanning Credentials Publish Date : 11/19/2004 4:34:00 PM Source : Onlypunjab.com Team Crystal Cox and April Randes, shift supervisors of the Electric Beach Tanning Salon in Odenton, MD have successfully completed the internationally recognized certification course for indoor tanning facility operators and staff administered by the International Smart Tan Network. Smart Tan is a worldwide professional consortium dedicated to researching and promoting the responsible life-long skin care regimen of moderate tanning and sunburn avoidance. All our shift supervisors are required to complete training and certification, said Jim Wint, owner of Electric Beach Tanning, It is important that our staff provides our clients with accurate information and professional indoor tanning services. Certification requires an individual to be knowledgeable regarding the effects of ultraviolet light, skin types, maintenance of indoor tanning equipment and a number of other areas critical to professional salon operation. We believe, and research has supported, that moderate indoor tanning, for individuals that can develop a tan, is the smartest way to maximize the potential benefits and minimize the potential risks associated with either too much or too little sunlight, said Joseph Levy, vice president of the International smart Tan Network, As Smart Tan Certified Indoor Tanning Operators, Jim and Gwen Wint, owners of the Electric Beach Tanning Salon, and their staff join a conscientious group of educated tanning facility owners and operators in holding credentials to best advise tanning salon patrons. Both Electric Beach Tanning and their staff can be proud to display the certification diplomas. The Electric Beach Tanning Salon is a member of the Indoor Tanning Association, the prominent trade association of the indoor tanning industry. Jim Wint is also Assistant Director of the Professional Tanning Action Fund, an indoor tanning industry nonprofit legal action organization. Contact Information: Electric Beach Tanning Salon Jim Wint 410-674-6615 (o) or write to: 1202 Annapolis Rd Odenton, MD 21113 www.electricbeachtan.net International Smart Tan Network Joe Levy 800-652-3269 or write to: 3101 Page Avenue Jackson, MI 49203 www.smarttan.com Indoor Tanning Association Jeff Nedelman 703.938.6011 (o) 703.938.6013 (f) or write to: 2689 Glencroft Road Vienna, VA 22181 www.theita.com Professional Tanning Action Fund Robert Wagner 888-765-2742 or write to: 2840-425 Scherer Drive St. Petersburg, FL 33716 www.ptaf.org |
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