I want to open a tanning salon and i'm interested in profits and start up costs? help - Page 4 - tanTALK

DiamondDi · 06-07-2006, 11:15 AM

Steve, Thank you for some positive, intelligent advice. I needed that. So many negative responses on the forums, I was thinking about backing out of my venture. I would love to talk one on one when you have the time. Just shoot me an email and I will give you my info. Thanks Again. Diane

Quote:

Originally Posted by Steve Underhill

Many salon owners in this forum talk about how bad the tanning industry is and that there are too many salons and it takes many years to be busy. Nothing could be further from the truth. The fact is that 90% of todays salons are substandard and are not properly operated and in many cases are under funded. If you open a salon without a proven tested plan and you cut corners due to funding issues, you are likely to struggle and possibly fail. If you choose a location with strong demographics and follow all of the procedures that will make you successful, you will be successful. Most people are on these sites looking for assistance and end up giving advice. Take advice from successful people not salon owners that are struggling and trying to figure out what they did wrong. Here are important issues to consider.

Business Plan Development Assistance
One of the most important elements of opening a business or requesting funding for a new business is a comprehensive business plan. In order to create a business plan you must have a complete understanding of the type of business you plan to open. A good business plan is more than development cost and spread sheets. You must have a clear understanding and strategic plan as to how a successful business will be operated. After 27 years in the tanning industry I have developed hundreds of business plans utilizing the proven techniques of the Tanning Today marketing program. Business plan development is one of the many services that are available to my clients at no cost.

Income Projections
It is important to have realistic income projections when evaluating locations and writing business plans. I have developed an accurate formula for creating income projections based on industry trends and statistics combined with the demographics and equipment mix of your salon.

Site Evaluations
The location of your business can be the difference between success and failure in the tanning industry. There are many things to look for when choosing a tanning salon location that you would not be aware of unless you have owned a successful salon before. It is my job to insure proper evaluation of a desired location.

Demographics & Demographic Evaluation
Many important decisions are made based on demographics. Your business plan, income projections and future growth are based on demographics. My custom designed tanning salon demographic reports are provided by Demographics Now, the most comprehensive demographic source in the US. My demographic evaluation is based on industry statistics, and is a valuable tool in the development of your new salon.

Floor Plan Design & Build-Out Specifications
In order to properly evaluate a potential location or to maximize the effectiveness of a selected location, you must have a floor plan. I will create a floor plan design and build-out specifications based on your particular needs. Having a floor plan in the early stages makes it easier to negotiate a lease and get accurate build-out bids.

Lease Negotiations
There is an art to negotiating a lease. I can save you thousands of dollars over the term of your lease and get you maximum build-out allowance. The money you save on your lease can be used in other areas of your business development.

Tanning Today Marketing Program
My marketing program is the most successful program in the tanning industry today. Salons using my proven methods of marketing are among the top 2% of income producing salons in the industry. Now you have the opportunity of being the most successful salon in your area.

TanningCenter Guide
The success of your salon can also be connected to the level of organization of your business. My Tanning Center Guide provides you with a tool that will give you a clear understanding of what it takes to be a successful tanning salon. This document is the perfect foundation for your employee manual.

Point of Sale Material
I provide you with material that makes it easy to sell your services. These materials are provided on a CD, making it convenient for reprinting.

Advertising Strategies
What and when you advertise is equally important. The in your face method of advertising is crucial to the service industry of tanning. I will guide you through the proper method of advertising while sharing proven promotions and specials that will create the desired salon traffic.

Comprehensive Employee Training Manual
Employee training and consistent transfer of information are crucial to the consistent success of a tanning salon. Our Employee Training manual is the most extensive source of information for training your employees.

DiamondDi · 06-07-2006, 11:16 AM

Steve, Thank you for some positive, intelligent advice. I needed that. So many negative responses on the forums, I was thinking about backing out of my venture. I would love to talk one on one when you have the time. Just shoot me an email and I will give you my info. Thanks Again. Diane

Quote:

Originally Posted by Steve Underhill

Many salon owners in this forum talk about how bad the tanning industry is and that there are too many salons and it takes many years to be busy. Nothing could be further from the truth. The fact is that 90% of todays salons are substandard and are not properly operated and in many cases are under funded. If you open a salon without a proven tested plan and you cut corners due to funding issues, you are likely to struggle and possibly fail. If you choose a location with strong demographics and follow all of the procedures that will make you successful, you will be successful. Most people are on these sites looking for assistance and end up giving advice. Take advice from successful people not salon owners that are struggling and trying to figure out what they did wrong. Here are important issues to consider.

Business Plan Development Assistance
One of the most important elements of opening a business or requesting funding for a new business is a comprehensive business plan. In order to create a business plan you must have a complete understanding of the type of business you plan to open. A good business plan is more than development cost and spread sheets. You must have a clear understanding and strategic plan as to how a successful business will be operated. After 27 years in the tanning industry I have developed hundreds of business plans utilizing the proven techniques of the Tanning Today marketing program. Business plan development is one of the many services that are available to my clients at no cost.

Income Projections
It is important to have realistic income projections when evaluating locations and writing business plans. I have developed an accurate formula for creating income projections based on industry trends and statistics combined with the demographics and equipment mix of your salon.

Site Evaluations
The location of your business can be the difference between success and failure in the tanning industry. There are many things to look for when choosing a tanning salon location that you would not be aware of unless you have owned a successful salon before. It is my job to insure proper evaluation of a desired location.

Demographics & Demographic Evaluation
Many important decisions are made based on demographics. Your business plan, income projections and future growth are based on demographics. My custom designed tanning salon demographic reports are provided by Demographics Now, the most comprehensive demographic source in the US. My demographic evaluation is based on industry statistics, and is a valuable tool in the development of your new salon.

Floor Plan Design & Build-Out Specifications
In order to properly evaluate a potential location or to maximize the effectiveness of a selected location, you must have a floor plan. I will create a floor plan design and build-out specifications based on your particular needs. Having a floor plan in the early stages makes it easier to negotiate a lease and get accurate build-out bids.

Lease Negotiations
There is an art to negotiating a lease. I can save you thousands of dollars over the term of your lease and get you maximum build-out allowance. The money you save on your lease can be used in other areas of your business development.

Tanning Today Marketing Program
My marketing program is the most successful program in the tanning industry today. Salons using my proven methods of marketing are among the top 2% of income producing salons in the industry. Now you have the opportunity of being the most successful salon in your area.

TanningCenter Guide
The success of your salon can also be connected to the level of organization of your business. My Tanning Center Guide provides you with a tool that will give you a clear understanding of what it takes to be a successful tanning salon. This document is the perfect foundation for your employee manual.

Point of Sale Material
I provide you with material that makes it easy to sell your services. These materials are provided on a CD, making it convenient for reprinting.

Advertising Strategies
What and when you advertise is equally important. The in your face method of advertising is crucial to the service industry of tanning. I will guide you through the proper method of advertising while sharing proven promotions and specials that will create the desired salon traffic.

Comprehensive Employee Training Manual
Employee training and consistent transfer of information are crucial to the consistent success of a tanning salon. Our Employee Training manual is the most extensive source of information for training your employees.

Hank van · 06-07-2006, 08:35 PM

WELL steve I am FAR FROM STRUGGLING. It all sounds good on paper but your not in michigan.

Steve Underhill · 06-12-2006, 11:44 AM

When you decide to open a business, no matter what type of business it is you have two options.

1. Assume that you can succeed and open the way you think it will work best. (This method will never give you the ability to maximize your income potential)

2. Find someone that can provide you with a proven plan and knows everything that is needed to be successful in the industry that you have chosen and has a record of success. ( This method will allow you to maximize your income potential)

Getting assistance will also make the process of opening a new business less expensive.

Even if you have been in business for many years or are buying an existing business, to be successful you must enlist a knowledgeable professional.

Steve Underhill · 06-12-2006, 11:57 AM

Michigan is no different than any other market when it comes to whether you are doing something the right way or the wrong way. Nothing you do will make a particular location produce more income than the demographics of that location will allow. However the trick is to make sure that you are getting all of the potential income that is available if you do it right. If you are failing and doing things correctly than you failed at evaluating your locations potential.

I have know people all of my life that never take responsibility for their failures, it is always someone else's fault. It is the same in business, you must take responsibility for your success and failure. It is just as easy to succeed as it is to fail. It is all based on the decisions we make. When you make the wrong decisions you typically come to these forums and blame it on the industry. If you don't take possession of your mistakes you will never correct them.

Brandy1 · 02-02-2007, 10:42 AM

Another thread to explore again?

Neon Beach · 02-02-2007, 10:47 AM

I'll ask my consultant, brb.

Brandy1 · 02-02-2007, 10:52 AM

I'll wait here.

Rhino · 02-13-2007, 04:18 PM

oh pls this is a very difficult realm to make money. Been doing for 8 years came from the Restaurant bar industry and am probably going back to that. Way more money and less downtime.

Neon Beach · 02-13-2007, 06:29 PM

I wouldn't do it knowing what I know, definitely not in this town. Unless I find a rich woman and need a hobby.

06-07-2006, 08:35 PM	#33 (permalink)
Hank van Join Date: Nov 23 2003 Location: michigan Posts: 362 Rep Power: 21	Re: I want to open a tanning salon and i'm interested in profits and start up costs? help WELL steve I am FAR FROM STRUGGLING. It all sounds good on paper but your not in michigan.

06-12-2006, 11:44 AM	#34 (permalink)
Steve Underhill Join Date: Apr 21 2004 Location: Frisco, TX Posts: 1,502 Rep Power: 21	Re: I want to open a tanning salon and i'm interested in profits and start up costs? help When you decide to open a business, no matter what type of business it is you have two options. 1. Assume that you can succeed and open the way you think it will work best. (This method will never give you the ability to maximize your income potential) 2. Find someone that can provide you with a proven plan and knows everything that is needed to be successful in the industry that you have chosen and has a record of success. ( This method will allow you to maximize your income potential) Getting assistance will also make the process of opening a new business less expensive. Even if you have been in business for many years or are buying an existing business, to be successful you must enlist a knowledgeable professional.

06-12-2006, 11:57 AM	#35 (permalink)
Steve Underhill Join Date: Apr 21 2004 Location: Frisco, TX Posts: 1,502 Rep Power: 21	Re: I want to open a tanning salon and i'm interested in profits and start up costs? help Michigan is no different than any other market when it comes to whether you are doing something the right way or the wrong way. Nothing you do will make a particular location produce more income than the demographics of that location will allow. However the trick is to make sure that you are getting all of the potential income that is available if you do it right. If you are failing and doing things correctly than you failed at evaluating your locations potential. I have know people all of my life that never take responsibility for their failures, it is always someone else's fault. It is the same in business, you must take responsibility for your success and failure. It is just as easy to succeed as it is to fail. It is all based on the decisions we make. When you make the wrong decisions you typically come to these forums and blame it on the industry. If you don't take possession of your mistakes you will never correct them.

02-02-2007, 10:42 AM	#36 (permalink)
Brandy1 I love Derf!! Join Date: Nov 17 2004 Posts: 3,981 Rep Power: 51	Re: I want to open a tanning salon and i'm interested in profits and start up costs? Another thread to explore again? __________________

02-02-2007, 10:47 AM	#37 (permalink)
Neon Beach Join Date: Nov 30 2000 Location: Ontario Age: 61 Posts: 38,594 Rep Power: 107	Re: I want to open a tanning salon and i'm interested in profits and start up costs? I'll ask my consultant, brb. __________________ www.talktimmins.com -- http://www.drjawnswebworx.com/

02-02-2007, 10:52 AM	#38 (permalink)
Brandy1 I love Derf!! Join Date: Nov 17 2004 Posts: 3,981 Rep Power: 51	Re: I want to open a tanning salon and i'm interested in profits and start up costs? I'll wait here. __________________

02-13-2007, 04:18 PM	#39 (permalink)
Rhino Join Date: Jul 17 2001 Location: Washington/PNW Posts: 181 Rep Power: 23	Re: I want to open a tanning salon and i'm interested in profits and start up costs? oh pls this is a very difficult realm to make money. Been doing for 8 years came from the Restaurant bar industry and am probably going back to that. Way more money and less downtime. __________________ Catching new clients, think my avatar will help

02-13-2007, 06:29 PM	#40 (permalink)
Neon Beach Join Date: Nov 30 2000 Location: Ontario Age: 61 Posts: 38,594 Rep Power: 107	Re: I want to open a tanning salon and i'm interested in profits and start up costs? I wouldn't do it knowing what I know, definitely not in this town. Unless I find a rich woman and need a hobby. __________________ www.talktimmins.com -- http://www.drjawnswebworx.com/

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