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Old 12-02-2005, 08:55 AM   #1 (permalink)
 
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Tommy’s DIY – Direct Mail Lists

For TSOs that want to do their own direct mails, but don’t know how to go about obtaining a list of potential customers in the immediate area round their salon, here you go. There are probably other list providers you can use, but I’m familiar with these guys.

The “End Result” is a comma-delimited list of mailing addresses that can be imported into just about any label making program. (including Excel & Word) The general idea here is to generate address labels which can be slapped on post cards for mailing via the post office.
Have fun.

Tom

Go to:
http://list.infousa.com
Click on:
“Residential Sales Leads & Mailing Lists” (link)
Click on:
“Search for People” (button off to the right)
Click on “+” sign for:
“Radius Around a Residence or ZIP Code”
Fill in your Zip Code in the field:
“5-Digit ZIP Code:”
Fill in a 3 mile radius in the field:
“Number of miles:”
Click the “Next” button

Set “Age” from 18 to 34
Set “Income” from $60,000 to $250,000 Plus
Set “Mailable leads only”
Click the “Next” button

You may want to play with the “Other Popular Selects”
Click the “Next” button

Review your selections
Click the “Next” button

Fill in your info in the “Create A New Account” screen
Click the “Create A New Account” button

On the “Benefits of Membership:” screen:
Click the “Continue” button

On the “Search Results:” screen:
Click the “Order Now” button for the “Direct Mail List”

On the “Upgrade Your List” screen:
Click the “Next” button

On the “Output Formats” screen:
Click the “Next” button

On the “Additional Products” screen:
Click the “Next” button

On the “Order Details” screen:
Fill in your Billing Information
Click the “Process My Order” button
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Old 12-04-2005, 04:51 AM   #2 (permalink)
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Re: Tommy’s DIY – Direct Mail Lists

Quote:
The general idea here is to generate address labels which can be slapped on post cards for mailing via the post office
every penny counts...
Thanks TOMMY!!
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Old 12-04-2005, 05:30 AM   #3 (permalink)
 
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Re: Tommy’s DIY – Direct Mail Lists

Your welcome MJ,

Every penny does count!

Web-sites, mailings, emailings, and general promotions are NOT "Rocket Science". All this stuff takes time, effort, and practice but IMO is as much a part of running a tanning salon as learning your salon software.

Good Luck

Tom
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Old 12-04-2005, 07:59 AM   #4 (permalink)
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Re: Tommy’s DIY – Direct Mail Lists

thanks tommy im going to play with that monday. i also like your other post on the demographics .....your smart
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Old 12-04-2005, 08:19 AM   #5 (permalink)
 
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Re: Tommy’s DIY – Direct Mail Lists

Quote:
Originally Posted by caribbean tan man
thanks tommy
No problem CTM

Quote:
Originally Posted by caribbean tan man
...your smart
Thanks but not really, never went to collage, bearly got through high school. Just took on these thing one at time, piece by and piece muddled my way though. More desire than brains.
Have fun and go after it.

Tom
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Old 12-13-2005, 06:06 PM   #6 (permalink)
 
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Re: Tommy’s DIY – Direct Mail Lists

Didn't work for me. They want me to call or chat online of course and that's gonna cost
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Old 12-13-2005, 06:21 PM   #7 (permalink)
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Re: Tommy’s DIY – Direct Mail Lists

wow... it cost alot for me... i didnt think it would be that much $$ But nice suggestion
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Old 01-02-2006, 09:41 AM   #8 (permalink)
 
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Re: Tommy’s DIY – Direct Mail Lists

Awesome info and site Tommy. Was able to narrow down to very specific demographics - didn't know that was possible. Thanks.
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Old 01-03-2006, 08:28 AM   #9 (permalink)
 
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Re: Tommy’s DIY – Direct Mail Lists

Quote:
Originally Posted by mstnt
Awesome info and site Tommy. Was able to narrow down to very specific demographics - didn't know that was possible. Thanks.
Your Welcome.

For others following this thread, the lists generated by this procedure are not free! The site gives you a way to create lists tailored to your area and criteria within that area.
Good Luck.

Tom
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Old 01-03-2006, 09:21 AM   #10 (permalink)
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Re: Tommy’s DIY – Direct Mail Lists

Great info !! Will be getting on that very soon!
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