coupons - tanTALK

susanlatte · 09-15-2003, 04:43 PM

Has anyone had success with coupons in the mail?

How about offering to take competitors coupons for similar services?

Thanks!

TanningEmporium · 09-15-2003, 09:34 PM

Dont think I would except others coupons, but I guess its something to try. I have dealt with moneymailer, but i have just started doing my own in house.

TanningEmporium · 09-17-2003, 10:28 AM

Refer a Friend and receive 1 FREE upgrade in the 12 minute bed.
Put your name on this coupon.
The Friend must not be a client already.
NO Expire.

$5.00 off any tanning lotion
Expire: October 1,2004

Purchase any unlimited package, receive 1 packet of tanning lotion under $3.50 free.
Expires: January 5, 2004

$10.00 off any unlimited package.
Expire: December 1,2003

25% off any tanning lotion of $25.00 or more.
Expires: February 15, 2004

$5.00 off any session package.
Expire: April 1, 2004

$25.00 off 1year unlimited package.
Expires: March 2, 2004 $5.00 off any session package.
Expire: May 15, 2004

This is a sample of a coupon sheet I made, I did it under the label program microsoft word.

tansource · 09-18-2003, 08:48 PM

Direct mail is the best way to get your name out... but you need a ******* piece and offer. It will cost you roughly 22cents a piece mailed for a large postcard. If you give away free tans you just got business. Now all you need to do is show them how great your salon is when they are there.

ParadiseTanningStudio · 09-18-2003, 09:01 PM

How do you like this special?
http://www.paradisetanningstudio.com

susanlatte · 09-19-2003, 11:11 AM

Thank you to all of you who posted information and ideas in response to my question.

I really appreciate it!

susan

Taylor BROWN · 09-20-2003, 08:41 PM

I do coupons in a direct mailer 3 times a year; it gets your name out there and reminds people how much they miss coming in. I do not honor any competitors coupons. This all seems to work well for me.
Stephanie

TanningEmporium · 09-22-2003, 09:38 AM

I have done direct mailing for 2 years through moneymailer. This will be my last year, I have a mailer go out 10 times a year. I have just realized that I do have enough time and with a little planning I can get them ready, give them out to clients who send me clients anyway, and I can post them on my website and save a heck alot of money. We purchased a copier when we first opened and I am going to utilize the heck out of it.

vicnails · 09-24-2003, 01:56 AM

we give one free session for each new client referral, and a new client discount on any package.

tanman02 · 09-24-2003, 06:53 AM

Don't ever take competitors coupons plain and simple. You don't work for them so why act like you do.

We have always done direct mail coupons to our current database of clients, but our list is getting too long. It takes a lot of time, ink, and stamps to mail them out. We are going to try a Val Pak mailer for the first time next year because it will be cheaper and it will reach more people. Still plan on working the database but just not as often.

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09-15-2003, 04:43 PM	#1 (permalink)
susanlatte Waiting Confirmation Join Date: Sep 1 2003 Posts: 137 Rep Power: 0	Has anyone had success with coupons in the mail? How about offering to take competitors coupons for similar services? Thanks!

09-15-2003, 09:34 PM	#2 (permalink)
TanningEmporium Join Date: Jul 15 2003 Location: 213 Skyland Shp Ctr Posts: 2,613 Rep Power: 22	Dont think I would except others coupons, but I guess its something to try. I have dealt with moneymailer, but i have just started doing my own in house.

09-17-2003, 10:28 AM	#3 (permalink)
TanningEmporium Join Date: Jul 15 2003 Location: 213 Skyland Shp Ctr Posts: 2,613 Rep Power: 22	Refer a Friend and receive 1 FREE upgrade in the 12 minute bed. Put your name on this coupon. The Friend must not be a client already. NO Expire. $5.00 off any tanning lotion Expire: October 1,2004 Purchase any unlimited package, receive 1 packet of tanning lotion under $3.50 free. Expires: January 5, 2004 $10.00 off any unlimited package. Expire: December 1,2003 25% off any tanning lotion of $25.00 or more. Expires: February 15, 2004 $5.00 off any session package. Expire: April 1, 2004 $25.00 off 1year unlimited package. Expires: March 2, 2004 $5.00 off any session package. Expire: May 15, 2004 This is a sample of a coupon sheet I made, I did it under the label program microsoft word.

09-18-2003, 08:48 PM	#4 (permalink)
tansource Join Date: Sep 18 2003 Posts: 125 Rep Power: 21	Direct mail is the best way to get your name out... but you need a ******* piece and offer. It will cost you roughly 22cents a piece mailed for a large postcard. If you give away free tans you just got business. Now all you need to do is show them how great your salon is when they are there.

09-18-2003, 09:01 PM	#5 (permalink)
ParadiseTanningStudio Join Date: Jul 12 2003 Posts: 8 Rep Power: 0	How do you like this special? http://www.paradisetanningstudio.com

09-19-2003, 11:11 AM	#6 (permalink)
susanlatte Waiting Confirmation Join Date: Sep 1 2003 Posts: 137 Rep Power: 0	Thank you to all of you who posted information and ideas in response to my question. I really appreciate it! susan

09-20-2003, 08:41 PM	#7 (permalink)
Taylor BROWN Join Date: Nov 7 2002 Posts: 6 Rep Power: 0	I do coupons in a direct mailer 3 times a year; it gets your name out there and reminds people how much they miss coming in. I do not honor any competitors coupons. This all seems to work well for me. Stephanie

09-22-2003, 09:38 AM	#8 (permalink)
TanningEmporium Join Date: Jul 15 2003 Location: 213 Skyland Shp Ctr Posts: 2,613 Rep Power: 22	I have done direct mailing for 2 years through moneymailer. This will be my last year, I have a mailer go out 10 times a year. I have just realized that I do have enough time and with a little planning I can get them ready, give them out to clients who send me clients anyway, and I can post them on my website and save a heck alot of money. We purchased a copier when we first opened and I am going to utilize the heck out of it.

09-24-2003, 01:56 AM	#9 (permalink)
vicnails Join Date: Sep 23 2003 Posts: 6 Rep Power: 0	we give one free session for each new client referral, and a new client discount on any package.

09-24-2003, 06:53 AM	#10 (permalink)
tanman02 Waiting Confirmation Join Date: Aug 15 2003 Posts: 219 Rep Power: 0	Don't ever take competitors coupons plain and simple. You don't work for them so why act like you do. We have always done direct mail coupons to our current database of clients, but our list is getting too long. It takes a lot of time, ink, and stamps to mail them out. We are going to try a Val Pak mailer for the first time next year because it will be cheaper and it will reach more people. Still plan on working the database but just not as often.

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