02-06-2014, 08:59 AM | #31 (permalink) |
Team TanTalk Join Date: Oct 21 2003 Location: The Fort
Posts: 942
Rep Power: 21 | Re: Competing with ridiculous Competitor's specials If you tracked and managed these numbers you could easily increase those hundreds going into your wallet. Why would anyone not want to make more money?
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02-15-2014, 08:28 PM | #36 (permalink) |
Join Date: Dec 29 2013 Location: TX
Posts: 171
Rep Power: 11 | Re: Competing with ridiculous Competitor's specials I recently took over a salon in a downward spiral but its the only salon in town. I made a bunch of noticeable changes then ran some crazy specials during jan and feb. Feb 14 I had Valentanz day name of the salon is Island Tanz. I also did the 16 dayz of giveawayz on facebook to build up my likes. Grand prize was 6 month membership with a manicure/pedicure at a neighboring nail salon and any bottle of lotion in the store for free. i also did a raffle in store which paid me back for the lotion and help recover cost for the 6 months of tanning. All was done to be a lead in for Valentanz day. In 16 days I got 300+ likes on Facebook and 7400 people saw the Valentanz day posts about valentanz day being free tan day. I ran a one day only sale on valentanz as well marking bottles down 10% and super months were 415 off and reg months $10 off. Not 1 person came in to tan for free, and we had the biggest day of the year. We actually had 2 $2k+ days in one week. which is awesome for us considering our average per day is around $500. All in all I dont feel as though it hurt us because today almost everyone of the new customers bought an after tan product ect.... |
02-16-2014, 08:46 AM | #37 (permalink) | |
Join Date: Mar 18 2005 Location: GA
Posts: 1,153
Rep Power: 20 | Re: Competing with ridiculous Competitor's specials Quote:
without breaking the bank. Sometimes all you need is some TLC. | |
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