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I love Derf!!
![]() Join Date: Oct 19 2000
Location: Tampa, Florida
Posts: 1,439
Rep Power: 8
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Why Private Label will take over indoor tanning product sales. Because your ten reason are the 10 reason to have your own private label.
1) Tanners buy what you recommend! So the brand you suggest is the one they buy 90% of the time. 2) A first time tanner does not even know indoor tanning products exist when they walk into a salon. If they do not know indoor tanning product exist then who do they a know a name brand of indoor tanning products. Tanners buy what tanning salon owners suggest! My suggesting your own brand that you protect yourself from selling products that are advailable on the internet, in walmart, at flea markets, in retail stores, in beauty supply stores, or sold to home tanners. 3) You are right, all tanning products are the same because the formulas are printed in cosmetic raw material supply magazines. So what is the real difference between Cal Tan Carmel Spice, AG's Drak Fire or my Private label ultimate Tinglin-Bronzing 200X+? May be all indoor tanning products are cookie cutter products? So why not have your own cookie cutter? 4) I give away free samples to prove my private label products are premium indoor tanning products that work fantastic. I suggest you sample every tanning product before you buy them to ensure the quality is up to your standards even the national "brands". 5) You print the label you want, if you do not like the quality I can provide then do your own! 6) The look of any indoor tanning product is a combination of labeling and bottle design. Many of the private label products I produce look better than many national brnads. How genric is the current Swedish Beauty packaging? 7) Sorry, I do not make that formula. I better some other private label manufactuer would be more than happy too! After the cost of producing the product, ever advertising, overhead, marketing and other corporate perk expence simple increases the cost product without improving the quality of the product. 9) I send free samples to any tanning salon that want to consider private labeling with my comapny. I want to prove the quality of my products before you spend one penny! 10) John loves your money and the fact you are will to make less selling his product instead of making more money selling your own. If you are stupid enough to scrafice your own profits and protection to buy his products then he does love you. Private labeling is all about you loving your profits and total protection from diversion! I hope you enjoy the parites you are paying for them! |
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