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Old 05-14-2016, 10:04 PM   #1 (permalink)
 
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Sharing/Expiring Packages

Do you recommend that couples/family's share sessions or packages? And do you have expiration dates on your packages/sessions?
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Old 05-15-2016, 06:46 AM   #2 (permalink)
 
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Re: Sharing/Expiring Packages

No..you are losing money. If you feel the need/generous, then offer one time family/friend discounts on purchasing packages with a 30 day limitation.
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Old 05-17-2016, 05:12 PM   #3 (permalink)
 
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Re: Sharing/Expiring Packages

If you don't have expiration dates on packages, you will likely go out of business.
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Old 05-18-2016, 09:08 AM   #4 (permalink)
 
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Re: Sharing/Expiring Packages

No sharing. I just don't see any reason. I have a 5 Session package that expires in 3 months, and 10 Sessions expire in 6 months.
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Old 05-19-2016, 11:32 AM   #5 (permalink)
 
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Re: Sharing/Expiring Packages

We absolutely want our clients to share their packages. Daughters burn through Mom's points like nobody's business and then Mom buys more. Am I missing something here?
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Old 05-19-2016, 05:04 PM   #6 (permalink)
 
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Re: Sharing/Expiring Packages

We sell groups of tans, a better bargain than buying singles and can be shared. I used to have no expiration date which was a great selling point for people buying singles. After about 7 years I had quite a few packages(100s) for people who hadn't tanned in years, people come and go. Now with the 5 year expiration i am able to keep it between 300-400 packages.

At that point i started expiring those type of packages in 5 years. I have been selling singles, groups of sessions and monthly for 17 years. Would you rather sell a $25 session and not come back or x amount of tans for $125 and they never come back. The hook is that they have a long time to use them. If they do great if not that's ok too.

Last edited by sbt501; 05-19-2016 at 05:18 PM. Reason: new info
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Old 05-20-2016, 08:48 AM   #7 (permalink)
 
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Re: Sharing/Expiring Packages

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Originally Posted by sbt501 View Post
We sell groups of tans, a better bargain than buying singles and can be shared. I used to have no expiration date which was a great selling point for people buying singles. After about 7 years I had quite a few packages(100s) for people who hadn't tanned in years, people come and go. Now with the 5 year expiration i am able to keep it between 300-400 packages.

At that point i started expiring those type of packages in 5 years. I have been selling singles, groups of sessions and monthly for 17 years. Would you rather sell a $25 session and not come back or x amount of tans for $125 and they never come back. The hook is that they have a long time to use them. If they do great if not that's ok too.
Packages that don't expire are not a good idea. From what you are saying it sounds like you may not have a social media or email program that keeps you in touch with your tanners. You want tanners to use what you sell them and motivate their tanning routine.
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Old 05-20-2016, 10:39 AM   #8 (permalink)
 
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Re: Sharing/Expiring Packages

Steve I have been in the biz long enough to remember that you were the sales manager of a bed maker in Dallas that has been long gone, let me guess because you left. Don't worry, my price structure is as such that everything I sell is profitable.

If I wanted to be like everyone else than my biz model would not make my store unique.
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Old 05-20-2016, 02:33 PM   #9 (permalink)
 
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Re: Sharing/Expiring Packages

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Originally Posted by sbt501 View Post
Steve I have been in the biz long enough to remember that you were the sales manager of a bed maker in Dallas that has been long gone, let me guess because you left. Don't worry, my price structure is as such that everything I sell is profitable.

If I wanted to be like everyone else than my biz model would not make my store unique.
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