|
General Tanning Industry Discussions Tanning Salon Owners and Professionals in The Tanning Industry Discuss a wide Variety of Topics. |
| LinkBack | Thread Tools |
12-17-2013, 04:39 PM | #1 (permalink) |
Join Date: Aug 21 2007 Location: San Jose, CA
Posts: 155
Rep Power: 17 | Safeway Coupons Have any of you tried advertising through the coupons that print at the registers? In our case, the Safeways around here have a separate printer that prints 1,2,or 3 coupons when you checkout. I personally look at them and was curious what you guys think of that program. It's roughly $200 to $400 per month for at least 1 year contract. Thoughts? |
12-18-2013, 01:05 AM | #2 (permalink) |
Join Date: Dec 1 2013
Posts: 35
Rep Power: 0 | Re: Safeway Coupons I am a coupon User. But I have to say I have never used one of those. I think out of the thousands I have been handed I maybe have looked at two of them. I never knew they had anything on them but discounts for cheerios and such. I had no idea they sold outside ads. Interesting! I don't do contracts for anything I don't have to. That's a lot of money to tie up if u see they are not workin after two months. Spend 400.00 passing out fliers in thier parking lot first. |
12-22-2013, 12:57 PM | #3 (permalink) | |
Join Date: Apr 21 2004 Location: Frisco, TX
Posts: 1,502
Rep Power: 20 | Re: Safeway Coupons Quote:
| |
12-23-2013, 08:27 AM | #4 (permalink) |
Join Date: May 7 2006 Location: Finger Lakes, NY
Posts: 55
Rep Power: 0 | Re: Safeway Coupons Tops Supermarket uses these forms of coupons, but in a whole different fashion. Instead of printing coupons for customers, they print local businesses Ads on the back of the them. Buy something, get a receipt printed with ads lol. Smart move for them. Costs around $250 for 6 weeks to have your ad printed at a 3" by 3" little block. |
12-24-2013, 07:15 AM | #5 (permalink) | ||
Join Date: Dec 13 2001 Location: MD
Posts: 298
Rep Power: 23 | Re: Safeway Coupons Quote:
Quote:
Doug, After analyzing the demographics data for (our small town), we feel that this would not be a good fit for us. The ROI threshold isn’t met. We used the information below to conduct our analysis: The population for (our zip code) is 14,000ish at best. The available pool for us is below: White population: 9,520 51% being women: 4,855 women Up to 10% MAX of population tan: 485 white women that tan 1% will see ad: 4 white women that tan that will see ad 1% that will act: .5 white women that tan that will see ad and act on it If we get between 1% to 10% ROI we pay $100 to $425 per person BEST to worst case. This assumes every person in (our zipcode) shops there which isn’t the case but doesn’t take into account the minimum of white women in (a neighboring town). Bottom line is at this time I believe this wouldn’t be an effective use of our marketing funds. Thank You, Tanning Salon He stopped his sales process and is a customer of ours. If my information was incorrect he would have proved it to me but that wasn't the case. | ||
Bookmarks |
Currently Active Users Viewing This Thread: 1 (0 members and 1 guests) | |
Thread Tools | |
| |
Similar Threads | ||||
Thread | Thread Starter | Forum | Replies | Last Post |
Coupons on Facebook | rachaelcarter | Tanning Salon Management | 19 | 09-28-2011 02:52 PM |
Coupons | ccbado | New To The Tanning Business | 1 | 08-27-2007 10:33 AM |
Coupons | tanu01 | General Tanning Industry Discussions | 9 | 09-27-2004 06:17 PM |
My new coupons | Teresa | Tanning Salon Management | 18 | 09-22-2004 01:42 PM |
coupons | susanlatte | New To The Tanning Business | 23 | 10-23-2003 10:07 AM |