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Old 11-27-2012, 12:54 PM   #1 (permalink)
 
Join Date: Mar 2 2006
Location: USA
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Question Loyalty Program

I am looking for some assistance. We are wanting to start a customer loyalty program using POINTS. We use Sunlync and it has a feature that can earn points either fixed or a % of the purchase price for anything sold. What my question is, what type of % should be given and at what level can they be used for redemption. A local grocery store does 1 point per 1 dollar and at 500 points you get $5 coupon, so 1%. They do specials so some items earn x2 or x3 point. Should the points have a time that they expire. Rewarding customers for repeat purchases with discounts on future purchases, so I was thinking 6 month expiration from time of purchase for points. Just looking for ideas from anyone who has started this type of program, want to reward customers, but not give away what is already a short margin now a days.
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