03-12-2012, 06:31 PM | #1 (permalink) |
Join Date: Jan 6 2012 Location: Monmouth County NJ
Posts: 14
Rep Power: 0 | Verbiage to Introduce new beds We are adding 2 new VHR beds next week and are trying to come up with a catchy phrase to introduce our customers to our new equipment and our specials. Any ideas? |
03-12-2012, 06:53 PM | #3 (permalink) |
Join Date: Jan 6 2012 Location: Monmouth County NJ
Posts: 14
Rep Power: 0 | Re: Verbiage to Introduce new beds Yes, got the graphics, just looking for that WOW factor - got the description of the bed - just want to put something to the effect that these are our new 'beds' or new equipment or something. They are 2 Ergoline Classic 600s |
03-20-2012, 01:17 PM | #5 (permalink) |
Join Date: Apr 21 2004 Location: Frisco, TX
Posts: 1,502
Rep Power: 21 | Re: Verbiage to Introduce new beds It is very important to market new equipment or any up-grade system. Words like advanced, accelerate in the description work well. Offering an introductory offer to make sure every tanner experiences the new system is important. Posters with a special offer posted on the back of the door in each tanning room. Also it is a great idea to have a machine that prints buttons that you can create buzz about your new equipment or other items you wish to promote. Your employees wear them. Ask me about our new system name. |
03-20-2012, 06:55 PM | #6 (permalink) |
Join Date: Jan 30 2008 Location: michigan
Posts: 792
Rep Power: 17 | Re: Verbiage to Introduce new beds just offer a free session with any lotion purchase over $40... hopefully you can market it or them in your salon in full veiw...from the sales counter to entice people in...those have nice curb appeal if the accent lighting top and bottom are both working. double doors leading in...so when not in use, fully in veiw of clients. catchy phrase? try one of the ergoline 600 classics...instant gratification for those wanting a deep dark tan that lasts... i'm curious of the session times for the 600? can it be run either 12 or 15? when i ran my 650's 12 minutes they were pretty decent but when i decided to run them 15 they were night and day difference in the instant gratification department!!! amazing what instant color came of those last 3 minutes... |
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