jonengen

VBG is one of the largest accounts in the tanning industry. We are a group made up of several thousand Independent Video Store retailers and Tanning Salon owners. We use our strength in numbers to find the best pricing, specials and value added services, such as marketing support from key suppliers in both the home entertainment and tanning industries. What this does is help all members maximize profitability and compete in both of these constantly changing businesses. We also, with our unified credibility, help deal with the major issues confronting both of these industries. Lastly we do market research--when we see a potentially profitable new product, we test it in our member stores then we negotiate competitive agreements with vendors.

When deciding to join any organization, it is important that you first understand what the organization is all about and if there are benefits in becoming involved. All too often VBG is looked at only as a way to lower the cost of goods, operating expenses or the overall cost of doing business, which of course we do. These are issues that all businesses must deal with, but in reality they are only a small part of a much bigger concern...profitability. In today's tanning industry it is much more difficult to be profitable. Finding new ways to generate revenue, new ways of retailing, marketing and promoting your business, and ways to deal with the changes that are occurring, are more of an issue for independents than ever before. Being profitable encompasses far more than simply getting a better price. It is this profitability that is the focus of VBG. Product research, supplying accurate information, developing marketing programs and new sources of revenue has taken VBG far beyond simply the price of products.

This search for profitability has also extended the arm of VBG well beyond Home Entertainment and Indoor-Tanning. Because of VBG's size and the involvement of our members and our constant search for new ways to perform, VBG is also a major concern in other industries. As once stated in a major trade magazine, "VBG is a very diverse organization involved in the tanning industry. It doesn't seem to matter where you look, eventually you'll find VBG. It is this diversity and involvement of its members that truly is VBG's strength and brings to those involved a unique perspective and opportunity." VBG has evolved into much more than what first was its intention because of the larger purpose (performance profit) that we are able to offer many more benefits to our members.

If you'd like to find out more information about membership with VBG check out our website at www.videobuyersgroup.com

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www.videobuyersgroup.com
jonengen@vbg-tec.com

jonengen

Here is a sample of our latest cross promotion for Video/Tanning combo stores. this months theme is Hero's

Heros Posters - GI Joe.jpgHeroWorship jpeg.jpg

__________________
www.videobuyersgroup.com
jonengen@vbg-tec.com