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Old 12-13-2007, 04:58 PM   #1 (permalink)
 
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Hi I'm new here

i'm new to tantalk and new in tanning biz. opened this past may and three salons have opened in my area since. didn't see that coming but we are trying to stay open , the other option is not good so i came here looking for ideas and sugestions. really what i want to hear is that the season is coming and i will be alright. thanks for any response.
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Old 12-13-2007, 05:09 PM   #2 (permalink)
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Re: Hi I'm new here

The season is coming and you will be all right.
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Old 12-13-2007, 05:11 PM   #3 (permalink)
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Re: Hi I'm new here

slow season is usually july,august,sept,oct,nov and dec. (JASON) the worst is over for most areas. when u opened most tanners where probably all settled in somewhere else.

do a grand opening this march if you havent already. if you did do a 1 yr anniversary sale or something.

there is alot of info and ideas on this site. use the search function and post often.....welcome aboard
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Old 12-13-2007, 05:29 PM   #4 (permalink)
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Re: Hi I'm new here

4 new salons in your area since May including yours? Who says the tanning industry is down?? People wouldn't be sinking their life savings in to new salons if it was. Distys and franchisers would be honest with potential new salon owners, right??
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Old 12-13-2007, 05:31 PM   #5 (permalink)
 
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Re: Hi I'm new here

thank you
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Old 12-13-2007, 06:30 PM   #6 (permalink)
 
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Re: Hi I'm new here

mystme are you taking advantage of the biggest month of the year for gift certificates? what type of equipment do you have?
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Old 12-13-2007, 06:41 PM   #7 (permalink)
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Re: Hi I'm new here

Quote:
Originally Posted by caribbean tan man View Post
do a grand opening this march if you havent already. if you did do a 1 yr anniversary sale or something.
March is toooooo late -- try the end of January -- Before people lock in to packages at another salon.


Gift Certificates suck IMO -- tanning is a "personal" experience -- not something I would go out of my way to buy as a gift unless I knew they were an avid tanner -- and your equipment doesn't really matter if it works (well) -- have you done any marketing/advertising in your market? If so -- what?
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Old 12-13-2007, 07:13 PM   #8 (permalink)
 
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Re: Hi I'm new here

that many tanning salons opened since you opened a year ago, I wonder what the demograghics are? and I thought there was sun in Florida.
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Old 12-13-2007, 11:39 PM   #9 (permalink)
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Re: Hi I'm new here

Wow, they are being nice.
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Old 12-14-2007, 06:36 AM   #10 (permalink)
 
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Re: Hi I'm new here

good luck to you. do a free weekend before valentines and get them in to try u out as the season is starting. offer some good packages, not too cheap. go around to the hot spots in your area (businesses, etc) give out business cards and invitations. be confident and friendly and u will go far. remember cheap brings cheap, that is not always a good thing. I usually email or mail my established customers at the end of january with a 25% off total purchase until FEB 14, that gets them in early. around here the weather dictates what feb will be like, if it is still cold, that helps.
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