Go Back   tanTALK - Tanning Salon Business Owners Community > TanTalk Central > General Tanning Industry Discussions

General Tanning Industry Discussions Tanning Salon Owners and Professionals in The Tanning Industry Discuss a wide Variety of Topics.

Reply
 
LinkBack Thread Tools
Old 09-30-2007, 01:12 PM   #1 (permalink)
 
Join Date: Jul 23 2003
Location: colorado
Posts: 238
Rep Power: 21 irene will become famous soon enough
Direct Mail / Email advertising

Do you...
Direct mail or email your current database on a regular basis?
Do you sort it and only target the non - tanners.
Birthdays?
Those about to expire.

Direct mail is more costly... Do you see better results?
Do you direct mail yourself... Or give your data base to an outside mailing house?
irene is offline   Reply With Quote
Old 09-30-2007, 09:26 PM   #2 (permalink)
DERFTALK FBI AGENT
 
Join Date: Jul 29 2003
Location: northeast
Age: 48
Posts: 3,632
Rep Power: 46 caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute caribbean tan man has a reputation beyond repute
Re: Direct Mail / Email advertising

i use www.vistaprint.com to make postcards along with reports from helios.

for instane ill run a report for clients who had there last visit in say 2006 then ill custom make a postcard to send just them. the discount/offer depends on the season.

ive sent as high as 50% off a month unlimited to clients who havent came in 2 yrs with good results.

ive sent postcards when i upgraded my level 2 booths to clients who only did level 2

i also send b-day postcards every month with a free tan or 20% discount

i address and mail them my self...well my employees address them..LOL

AWESOME WAY TO CLEAN UP THE DATBASE TOO...CLIENTS MOVE!

u gotta be consistent though.....also emails every month to everybody.
__________________
someone PM me when a good tanning topic is posted. :lol:
caribbean tan man is offline   Reply With Quote
Reply

Bookmarks



Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 
Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On

Similar Threads
Thread Thread Starter Forum Replies Last Post
Somebody outta be SPANKED Sheila in Minnesota General Tanning Industry Discussions 75 06-26-2005 08:10 AM
Advertising through direct mail coupon packages sunchick7 Tanning Salon Management 8 01-12-2005 04:33 PM
Direct Mail Rules gripmarketing General Tanning Industry Discussions 0 12-10-2004 01:32 PM


All times are GMT -5. The time now is 01:29 AM.


Powered by vBulletin® Version 3.7.2
Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.
LinkBacks Enabled by vBSEO 3.1.0
Copyright 2009 - tanTALK.com

click here for advertising info!