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| General Tanning Industry Discussions Tanning Salon Owners and Professionals in The Tanning Industry Discuss a wide Variety of Topics. |
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05-23-2006, 09:03 AM
| #1 (permalink) |
| I love Derf!!   Join Date: Oct 8 2004
Posts: 896
Rep Power: 24   |  Full service diversion 3 or 4 of my clients work in a large cubicle filled office complex. A ho off the street is circulating a tanning supply catalog there. The workers can pick out any brand of lotion for salon cost - no tax!! And she delivers like an Avon lady.
__________________ A liberal is someone who is so open minded, their brain has fallen out. “Life is tough, but it's tougher when you're stupid.” |
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05-23-2006, 09:17 AM
| #3 (permalink) |
| I love Derf!!  Join Date: Jul 12 2004 Location: Va
Posts: 3,228
Rep Power: 28 | Re: Full service diversion I feel that tanning prices need to raise in order to combat this for those that are really dealing with it. Can't sell tanning on the internet.... I personally don't have problems with diversion as we give our clients a % off if they are a client and give upgrades and such for those that choose to buy with us. I give them all sorts of incentives. |
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HOLLA!|
05-23-2006, 10:51 AM
| #5 (permalink) |
  Join Date: Sep 7 2002 Location: Alabama
Posts: 38
Rep Power: 0 | Re: Full service diversion IMHO...those who try and stop this type of competition merely want price fixing within the industry, which is morally wrong. So what if I was to hire someone to do this exact same thing, but instead of offering at "salon cost" I merely beat your price by 25%, pay the salesperson a comission and ship out the products? Is this wrong because I'm still not charging enough? Personally, I feel that if you have a problem with this then you just need to learn how to diversify your business and grow. |
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05-23-2006, 11:26 AM
| #6 (permalink) |
| I love Derf!! Join Date: Oct 8 2004
Posts: 896
Rep Power: 24 | Re: Full service diversion People whose primary business is tanning look at this quite differently.
__________________ A liberal is someone who is so open minded, their brain has fallen out. “Life is tough, but it's tougher when you're stupid.” |
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05-23-2006, 01:33 PM
| #7 (permalink) |
| Join Date: Sep 7 2002 Location: Alabama
Posts: 38
Rep Power: 0 | Re: Full service diversion Please elaborate. Explain to me how your only alternative in this business is to control the market (i.e. price fixing). But by all means, continue to do so. It serves me well in some cases. I have several satisfied customers who tan elsewhere because it is closer to work during their lunch hour, but gladly stop at my store on their way home to buy lotion since I only charge $35 for Bohemia and Smolder, $40 for Fortune, $28 for Swanky, and $4 for all samples, just to name a few. You should have seen the look on this one lady's face after paying $70 for a bottle of Fortune and then coming thru my store (for other reasons) and seeing mine for only $40. |
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05-23-2006, 01:47 PM
| #8 (permalink) |
 Join Date: May 11 2006 Location: Loveville, Center City
Posts: 637
Rep Power: 21 | Re: Full service diversion Maybe offering $x off a package for every lotion purchase? Make it irresistable? Private labeling could help too, as you'd have something not available anywhere else... |
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05-23-2006, 01:55 PM
| #9 (permalink) |
| I love Derf!! Join Date: Oct 8 2004
Posts: 896
Rep Power: 24 | Re: Full service diversion Note I underlined primary. It's like the video rentals on line. New releases. Cheaper than you. Keep them as long as you like. No late fees.
__________________ A liberal is someone who is so open minded, their brain has fallen out. “Life is tough, but it's tougher when you're stupid.” |
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