04-07-2006, 08:14 AM | #1 (permalink) |
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Rep Power: 24 | Looking Fit: Lotion Trends on Private Labeling Looking Fit: Lotions Trends on Private Labeling Offering a private-label brand also gives salon owners a way to market their own salon, products and services, and most importantly, defend against lotion diversion. Private labeling allows salon owners the tool to control where the products are sold and at what price-points. Many salons have found that diversification is beneficial for success. Because of this, the issue of adding private-label lotions to complement nationally branded products is becoming a hot topic of interest for salon owners. Private-label companies offer a dozen or more formulas with original artwork for the bottles being created for an affordable price. Source: http://www.lookingfit.com/articles/641feat1.html
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