advertising......does it work? - tanTALK

zectasy · 07-03-2005, 08:11 PM

how many people on here advertise? does it pay off? we get alot of oppurtunites but we dont end up doing it alot...the last thing we did to advertise is we ordered keycards from helios..not a huge way to advertise but oh well..i think it would be kinda cool to "sponser" a cheerleading or pom team from a well known highschool in the area...reasons being everyone sees them and also alot of other girls in highschool look upto them...even though we already have alot of those type of girls that tan with us it would be cool to let the school know somehow that they tan with us....theres some other things i think would be cool....big billboard.etc.

DWhite6872 · 07-04-2005, 11:34 AM

The right advertising with the right offer works.

tanstan · 07-04-2005, 11:45 AM

Dana, How do the key fobs work? Do they pull up the client? If so how do you put the client # on them? Thanks, Stan

JohnnyComeLately · 07-04-2005, 12:06 PM

You'd be hard pressed to find any (or more than a very few) businesses that don't advertise. You need to bring in new clients as old ones move, stop tanning, etc. Even a sign out front of your business is a form of advertising. People have to know you're out there.

The most effective form will be entirely dependent upon your promotions, demographics, area, etc. Some on here swear by radio, direct mailers and others.

tanstan · 07-04-2005, 12:11 PM

Sorry, I meant that reply to go to Zectasy

WendyJo · 07-04-2005, 12:34 PM

I was thinking of starting off with direct mail. Also, joining the Chamber of Commerce for a "ribbon cutting ceremony" and picture in the paper.

Has anyone tried having magnets printed?

JohnnyComeLately · 07-04-2005, 12:43 PM

VistaPrint.com has them for free as an occasional promo. I just got an offer from them today for 25 for free. Not sure they're very effective, but have staying power as people put them on their fridge and leave em.

DWhite6872 · 07-04-2005, 01:10 PM

Wendyjo, direct mail it a great avenue for a salon owner with one store...and yes I have done the ribbon cutting...but direct mail is a must and has to be a big part of your advertising budget.

TanningEmporium · 07-04-2005, 09:08 PM

in house has worked the best for me and saved me alot of money

DWhite6872 · 07-04-2005, 09:24 PM

what is in house? Explain TE?

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07-03-2005, 08:11 PM	#1 (permalink)
zectasy Join Date: Nov 23 2004 Posts: 153 Rep Power: 20	how many people on here advertise? does it pay off? we get alot of oppurtunites but we dont end up doing it alot...the last thing we did to advertise is we ordered keycards from helios..not a huge way to advertise but oh well..i think it would be kinda cool to "sponser" a cheerleading or pom team from a well known highschool in the area...reasons being everyone sees them and also alot of other girls in highschool look upto them...even though we already have alot of those type of girls that tan with us it would be cool to let the school know somehow that they tan with us....theres some other things i think would be cool....big billboard.etc.

07-04-2005, 11:34 AM	#2 (permalink)
DWhite6872 Waiting Confirmation Join Date: Apr 22 2004 Posts: 3,646 Rep Power: 0	The right advertising with the right offer works.

07-04-2005, 11:45 AM	#3 (permalink)
tanstan Join Date: Dec 7 2004 Location: Florida Age: 67 Posts: 51 Rep Power: 0	Dana, How do the key fobs work? Do they pull up the client? If so how do you put the client # on them? Thanks, Stan

07-04-2005, 12:06 PM	#4 (permalink)
JohnnyComeLately I'm Banned Join Date: Oct 2 2004 Location: San Diego Age: 54 Posts: 510 Rep Power: 0	You'd be hard pressed to find any (or more than a very few) businesses that don't advertise. You need to bring in new clients as old ones move, stop tanning, etc. Even a sign out front of your business is a form of advertising. People have to know you're out there. The most effective form will be entirely dependent upon your promotions, demographics, area, etc. Some on here swear by radio, direct mailers and others.

07-04-2005, 12:11 PM	#5 (permalink)
tanstan Join Date: Dec 7 2004 Location: Florida Age: 67 Posts: 51 Rep Power: 0	Sorry, I meant that reply to go to Zectasy

07-04-2005, 12:34 PM	#6 (permalink)
WendyJo I love Derf!! Join Date: May 27 2005 Location: Tennessee Posts: 227 Rep Power: 19	I was thinking of starting off with direct mail. Also, joining the Chamber of Commerce for a "ribbon cutting ceremony" and picture in the paper. Has anyone tried having magnets printed?

07-04-2005, 12:43 PM	#7 (permalink)
JohnnyComeLately I'm Banned Join Date: Oct 2 2004 Location: San Diego Age: 54 Posts: 510 Rep Power: 0	VistaPrint.com has them for free as an occasional promo. I just got an offer from them today for 25 for free. Not sure they're very effective, but have staying power as people put them on their fridge and leave em.

07-04-2005, 01:10 PM	#8 (permalink)
DWhite6872 Waiting Confirmation Join Date: Apr 22 2004 Posts: 3,646 Rep Power: 0	Wendyjo, direct mail it a great avenue for a salon owner with one store...and yes I have done the ribbon cutting...but direct mail is a must and has to be a big part of your advertising budget.

07-04-2005, 09:08 PM	#9 (permalink)
TanningEmporium Join Date: Jul 15 2003 Location: 213 Skyland Shp Ctr Posts: 2,613 Rep Power: 22	in house has worked the best for me and saved me alot of money

07-04-2005, 09:24 PM	#10 (permalink)
DWhite6872 Waiting Confirmation Join Date: Apr 22 2004 Posts: 3,646 Rep Power: 0	what is in house? Explain TE?

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