Effective Advertising - tanTALK

Christiestan · 05-09-2005, 09:05 PM

I saw what everyone said for opening day advertising and it was awesome but what is effective everyday advertising, not just free tans but where do you advertise, flyers coupons whats everyones experience about these things

DWhite6872 · 05-09-2005, 09:07 PM

It depends on your salon and market. I like electronic media and direct mail.

_________________
Any Advice given please consider the size of your market![ This Message was edited by: DWhite6872 on 2005-05-09 21:07 ]

totaleclipse1 · 05-09-2005, 09:59 PM

SOme areas do well advertising in local papers and others do not...we do valpak and it works great for us year round, people look forward to the coupons...

Bocatan · 05-09-2005, 10:02 PM

Television spots are more affordable than you might think and have proven very successful for me.
Val-pac, and mailers were horrible, as were pretty much all print ads in papers.
Piggy back with a hot night club, if they have a street team that hands out fliers try to get on the back of one of the fliers.

DWhite6872 · 05-10-2005, 06:53 PM

great advice Bocatan.
I have tried Valpak at least 3 times..and it never did a thing for me. I have heard other people do well with it...I have also heard the pennysaver has worked (we do not have one here). I still have seen the best results from electronic media,direct mail and local tie ins.

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05-09-2005, 09:05 PM	#1 (permalink)
Christiestan Join Date: Apr 8 2005 Posts: 14 Rep Power: 0	I saw what everyone said for opening day advertising and it was awesome but what is effective everyday advertising, not just free tans but where do you advertise, flyers coupons whats everyones experience about these things

05-09-2005, 09:07 PM	#2 (permalink)
DWhite6872 Waiting Confirmation Join Date: Apr 22 2004 Posts: 3,646 Rep Power: 0	It depends on your salon and market. I like electronic media and direct mail. _________________ Any Advice given please consider the size of your market![ This Message was edited by: DWhite6872 on 2005-05-09 21:07 ]

05-09-2005, 09:59 PM	#3 (permalink)
totaleclipse1 I love Derf!! Join Date: Feb 21 2005 Location: NEw York Age: 47 Posts: 1,035 Rep Power: 27	SOme areas do well advertising in local papers and others do not...we do valpak and it works great for us year round, people look forward to the coupons...

05-09-2005, 10:02 PM	#4 (permalink)
Bocatan Join Date: Oct 10 2003 Posts: 14 Rep Power: 0	Television spots are more affordable than you might think and have proven very successful for me. Val-pac, and mailers were horrible, as were pretty much all print ads in papers. Piggy back with a hot night club, if they have a street team that hands out fliers try to get on the back of one of the fliers.

05-10-2005, 06:53 PM	#5 (permalink)
DWhite6872 Waiting Confirmation Join Date: Apr 22 2004 Posts: 3,646 Rep Power: 0	great advice Bocatan. I have tried Valpak at least 3 times..and it never did a thing for me. I have heard other people do well with it...I have also heard the pennysaver has worked (we do not have one here). I still have seen the best results from electronic media,direct mail and local tie ins.

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