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Old 07-27-2004, 02:29 PM   #1 (permalink)
 
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We just got a Super Walmart in our small town. Now I am starting to see an increase in the amount of people using the walmart tanning bed lotion. What are some good tips to convince my customers to buy my lotion?
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Old 07-27-2004, 02:55 PM   #2 (permalink)
 
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Let them use a free sample of your lotion, they will see the difference from one use.
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Old 07-27-2004, 02:58 PM   #3 (permalink)
 
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Walmart vs Salon lotion = Pinto vs Lexus
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Old 07-27-2004, 03:47 PM   #4 (permalink)
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Aloe based vs Water based products
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Old 07-27-2004, 04:14 PM   #5 (permalink)
 
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How about this reasoning?

They come and PAY you for RESULTS... and part of being the Professional behind the desk is understanding that CRAP FILLERS (allowed by the government) are not FOUND in salon quality products....

If they care so little for their skin - then they should not be tanning it.

and I care too much for my equipment to allow that CRAP on the beds....


Now - MANY LOTIONS have the base product of WATER (purified aqua is no better my lovelies then saying purified water )

Truth be told... ALOE BASED has only a tiny bit of the FULL STRENGTH aloe in it... it is cut with water.... pure aloe is a bloody irritant.

Not only do Salon Quality products have a HIGHER GRADE of ingrediants they also lack the bullsh*t ingrediants that are bad for the skin, the equipment and the results of tanning ....

Years ago - the first 5 ingrediants on the label were SUPPOSED to be listed in the percentages of inclusion ....this would show the consumer what they were paying for... This was regulated by the Federal Trade Commission (FTC).

Then the Cosmetics and Toiletries folks lobbied to become 'Self Regulated' and also - claimed that by HAVING TO COMPLY with the FTC rule of listing in percentage of inclusion - - it was allowing others to COPY their propritory formulas..... (knock offs)....

Truth be told - there is no one really 'policing' the quality or the comments made by many of these fly by nite lotion companies.... the consumer has ZERO protection from lies and bad crap in a bottle....

So the only thing you can do is do not allow this crap in your salon and offer to take their cost of the crap product off the purchase of a salon product.... they will quickly see the difference cause it is like "Pinto vs Lexus"

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Old 08-03-2004, 02:42 PM   #6 (permalink)
 
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Lets target the female customer here! How about Clinique Lotion vs: Jergens Lotion! You can not compare the two. Excellent tanning products (and I will withhold the manufacturer name) have products which contain excellent sources or conditioners, shea butter, vitamins, pure oils. The Walmart, K-Mart and all the other inferior tanning products including the dreaded baby oils and mineral oils that customers like to use not only are not good for their skin because they do not hydrate them properly and allow for proper tanning they are TERRIBLE for your acrylics - causing dimpling and cracking. So along which asking for eyewear in your salons ask to see that your customers use proper lotions. This will insure your customers great results in the tanning process and a longer life in your acrylics.
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Old 08-03-2004, 02:57 PM   #7 (permalink)
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we offer reward for those who surrender their store bought crap, has worked well along w/educating them!!!
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Old 08-04-2004, 10:20 AM   #8 (permalink)
 
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Thanks for all your replies. I like the idea of offering "Reward" money and might try that in the near future. Does anyone have a list of what the ingrediants do in lotions? I have looked up a few of them and it is fairly shocking. When I looked on the back of an Emerald Bay bottle, it said "Hydrogenated Vegatable Oil." Vegatable oil??? Is this really good for the skin?
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Old 08-04-2004, 10:25 AM   #9 (permalink)
 
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i tell them that the stuff dries their skin out so badly that they are better off not using anything than using that
dry skin reflects moist skin absorbs
they see me as not just trying to make a sale but trying to help them out
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Old 08-04-2004, 03:00 PM   #10 (permalink)
 
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Since we are talking about QUALITY of salon level lotions....

I've seen and been hearing from people on brands that I don't carry that there is a decided reduction in quality in some of the major brands being offered to salons......

This change goes beyond a 'consistency change'.... there are actual changes in the formulations that mean lesser quality (cheeper) ingreds. are being used.....

Here we are SHOUTING and PROMOTING to the WORLD certain brands... making them a Household Name - - - Branded - - - easily recognizable.... and it seems that the rumors of these products going DIRECT TO THE CLIENT via WALMART/TARGET coupled with the complaints of BAD PRODUCT....

It might be time to start Shouting and Promoting your own private lable.... one you know won't end up in Wally Mart....

We need loyalty and quality from the Brands we sell.... when we get neither ~ it's time to drop kick that sh*t to the curb.
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