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Old 03-04-2014, 08:30 PM   #46 (permalink)
mmurra
 
Join Date: Nov 11 2008
Location: Adrian, Michigan
Posts: 85
Rep Power: 0 mmurra is on a distinguished road
Re: Membership - MANY approaches...

Sunrisetan - I am a 27 year Michigan operator and have used Tony's system, with his considerate mentoring, with great success It is not about "cheap" but about providing a service that customers want to pay for. I go to McDonalds for a salad, to a fine dining restaurant for a different experience. I do not buy "cheap" - I buy quality, like all my customers do. If you have a "cheap" mentality. so be it. Tony is not selling "cheap" but a wonderful experience for customers like me. I tan at his salon when I am at my winter home in Venice Florida. The concept works because it is a great experience. Try it before you judge.

Most of my $9.99 members tan on a somewhat regular basis, but it is up to them to decide what they want. They have the choice to use the service as often as they choose, for a price they willingly pay. It is about providing a wonderful experience at a fair price - just like my dining at McDonalds or a fine dining restaurant.

Last edited by mmurra; 03-04-2014 at 08:42 PM.
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