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Originally Posted by peach  Not if your costs go up as much or more than you sales. You also are not working in a static environment. salons will open and close and improve or not right along with you. New competition can hurt you badly, whether they are good or not, regardless of your "marketing strategy". |
This particular salon had no advertising money. She spent $150 on some printing and the rest was done with restructuring. If she had more advertising money we could have done even better. No one in her market closed.