charge more, pamper the customer, form a personal relationship, and after it looks really good get referrals. Air brushing a customer can be a personal experience and the affirmation of "its going to look really good" makes the customer feel good. Remember tanning is a feeling experience. Once they look good the money isn't even an issue. Quality will almost always sell over price! Our custom
airbrush tans are $55 and people love them :)