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Re: Tanning Salon + College Campus
CeeJay -
No appointments - ever. In any salon. You will make much more money and ultimately make people happier in a walk-in environment.
15 min base beds - no 20's. Move 'em in, move em out. Many WILL wait forever for the cheapest beds.
But they also like to "shop". Expect to sell many more packets than bottles of lotion. Easy to get them to spring $4 each time on a packet than even $25 on a bottle. They have that $4 in their pocket, but tough to get the $25 saved up.
I have other recommendations on pricing strategies (e.g. a "tan for the semester" package that you offer right when they get to campus - and have money from mom & dad!) but since this is an open forum, don't want to post TOO much in the way of details. Feel free to call me and I'll gladly give you more specifics!
Ann (not 'sally' as some assume)
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