dcjjp2

Just be well capitalized from the start. Some of our starting capital went out the door due to huge unforeseen permit/fire code issues with the space before we could have opened the doors (almost 4 mos later) Cost us about another 50K that we weren't expecting.

Buy used equipment from a reputable dealer, not some of the hacks on these sites (you all know who you are)

Have a solid plan like Eileen stated. Also have a marketing plan that suits your demographic. For me personally we wasted about 20K on print that got no response. Your best route IMO is always basic grass roots marketing

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Jeff