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unity · 01-11-2008, 10:00 AM

Our new clients get 5 for $5 in our beds. HUGE hit with that.

As for the way you advertise, that very much depends on you demographics. Around here radio is a complete waste. Not just for me, but A LOT of small business owners complain - price is too high for what you get back. TV is a LOT cheaper.

Then we have this thing called Val-Pak. Its a blue envelope that get sent to a great many house. Its used to do well, but a lot of the big boys pulled out and the mailer got weak with specials. As a result people just threw them away without opening them.

Our best bet was a new mailer in out area called Money Saver. It was more of a coupon magazine. It gets mailed out and put in stores. The rates are reasonable and we have had HUGE success. We continue to use them.

Talk to other small business owners to gauge success of method. Then decide how you want to approach the specials since the size of the ad from each could vary.

01-11-2008, 10:00 AM	#2 (permalink)
unity I vote for DERF! Join Date: Jan 6 2004 Location: Midwest-ish Posts: 2,592 Rep Power: 5	Re: Advertising???? Our new clients get 5 for $5 in our beds. HUGE hit with that. As for the way you advertise, that very much depends on you demographics. Around here radio is a complete waste. Not just for me, but A LOT of small business owners complain - price is too high for what you get back. TV is a LOT cheaper. Then we have this thing called Val-Pak. Its a blue envelope that get sent to a great many house. Its used to do well, but a lot of the big boys pulled out and the mailer got weak with specials. As a result people just threw them away without opening them. Our best bet was a new mailer in out area called Money Saver. It was more of a coupon magazine. It gets mailed out and put in stores. The rates are reasonable and we have had HUGE success. We continue to use them. Talk to other small business owners to gauge success of method. Then decide how you want to approach the specials since the size of the ad from each could vary. __________________ "John McCain said he'd follow Osama bin Laden to the gates of **," said Sen. Joseph R. Biden Jr. "Well, let me tell you something: President Barack Obama will follow him to where he lives and then send him to **."