Originally Posted by mjabaay

We opened in mid May. Hung a giant sign that said FREE WEEK OF TANNING, huge draw. 3+ months later we have over 700 people in dbase. We give one week free tanning on L1 beds, and charge (2,4,6,8) for upgrades. We get at least $20.00 per client during free week in just tanning, then lotion packets, winkies, ect.

We also run an aggressive referal program. We give each customer 3 cards to start, with their cust # on back. If that card comes in on someones first visit, then they get free Tan any bed or $5.00 off lotion. We get a ton of those a week, 18 new customers last 2 days. Cards go in drawing at end of year for 3 months free tanning any bed.

It seems to be working. Hope it helps.

mgj