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Old 02-27-2006, 10:55 AM   #71 (permalink)
House of Tan
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Join Date: Oct 21 2003
Location: The Fort
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Re: Lumiere (Anyone making money?)

At first I was angry at someone attacking the device and saying that it does not work that it is "product driven". Then I thought this might be a chance to help some owners by sharing some advice. But...

No one has bothered to ask any questions on how to make it work, maybe 1-2 posts. Everyone wants to get vengance.

Do you think RAI made any promises knowing that they were lieing? Or maybe, they actually thought they could do what they were saying. I think like most businesses, RAI pehaps was invisioning gold lined clouds when they started. It did not happen that way, but they have been tring to get the word out into the media. If you have not relized by now; THE MEDIA HATES TANNING SALONS WORSE THAN TOBACCO DEALERS. It is very difficult to work with the media when you say, "oh, by the way it is in a tanning salon"

I can't speak for RAI as I am not them (I am an independant sales rep). My veiws and opinions are my own and I will chime in for time to time. However Belvy, I can not give a statement for RAI.

I will say:

We are reminded in our sales meeting to NEVER promise any form of media hit(s)
this is what leads me to belive that in the begining they were not saying this to move machines, but rather they thought that the media hits would roll in. (Very tough lesson learned)

I have NEVER promised any one of my clients media hits.

Rai has and continues to push for meda hits, even to the extent of fireing several PR firms for lack of movement.

My clients are doing well.

I am doing very good. And yes... As nstan put it, my salon is for the most part a Lumiere salon. We do have spray tan as well ;)

The device works. At 30 days, good results; at 60-90 days, even better; Anyone who has finished a year with us, they are now clients for life.

I have seen Lumiere work in everything form of salon from 7 beds to 36 beds, big city to small towns. I have also seen it fail in thoses exact same situations. I guess it boils down to the same reason that you can also find nice salons for sale with UWE equipment. What is the owner interested in pushing and what direction do they want to take their business.

No one is wrong or right in that last statement, **** that is what make America great; you can run your business in what ever direction you want to.

Me... I like my business model: 1500 square feet prime space, low overhead, max of 1 employee per shift and gross profit margin of 81%. Best of all LESS CUSTOMERS = LESS HEADACHES.

If you like 300 curtomers a day for 5 months out of the year and 3,000-4,000 sq/ft of dead space in Sept. and Nov. GREAT, keep on keepin on! Sell you machine and focus on what makes you money and keeps you happy.

Tom
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