Thread: Lumiere
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Old 06-20-2005, 10:43 AM   #34 (permalink)
House of Tan
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Join Date: Oct 21 2003
Location: The Fort
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I talked to many Lumiere owners in Vegas, and I think it boils down to one point...Does your staff sell.

Promoting this system is difficult at best; you need to be able to close the sale.

With the new price points there is even more profit than ever. Get people under the light by giving a trial session, then offer 10-20% off a package if they sign-up that day.

As for immediate results: Give them the "going to the gym" analogy. Day one - you know you did something (but no visable results), week 1-3 you might start to see something, Month 3-4 WOW, a new you!

Promotions:

Get it in front of people: set up a booth at expos (womens expo, business expo, health fairs, ect.)

Set up a referral program with hair-stylist, nail-techs, ect. Pay them a 10% commission on all new clients first package.


-Tom
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