One thing I have learned through other is not to buy too much equipment at first. Purchase a few beds, have rooms ready for more. This not only lowers your up-front costs but feed back from customers about beds and bed usage will help you decide on future purchases. Southerntan is right about
spray tanning , its a lot cheaper to setup than a bed and its a good niche to go after. Just do your research on that too! The key factor is the
solution , a good
solution will give good results. We use Amber-Mist - is there somthing better? Probably, but for now we like it and our customers do too. A bad
solution can make customers orange or unhappy, and in a city of 40,000 it wont take long for people to say "dont try that, it sucked". I grew up in a town that size and saw first-hand how the salons opened and closed, once you have a bad first impression in tanning it is hard to recover!
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[ This Message was edited by: unity on 2004-02-03 13:11 ]